
Gary Ford
Gary Ford is a graduate of the University of Waterloo with a degree in psychology. He has held a series of executive positions in sales with Canada Trust and most recently as VP sales and marketing for First Canadian Title. Ford is a frequent speaker to large groups in the financial services business in Canada and the United States on sales and service skills and influence techniques. He is the author of the Canadian best seller "life is Sales" He brings humour into real life situations that participants can apply into their business lives the next day. Gary uses the psychology of human nature to help script the most effective responses to get more clients to say "yes".
His newest book "Life is Management" takes management, leadership and coaching to a new level with simple insights on how to improve performance.
Gary Ford is a graduate of the University of Waterloo with a degree in psychology. He has held a series of executive positions in sales with Canada Trust and most recently as VP sales and marketing for First Canadian Title. Ford is a frequent speaker to large groups in the financial services business in Canada and the United States on sales and service skills and influence techniques. He is the author of the Canadian best seller "life is Sales" He brings humour into real life situations that participants can apply into their business lives the next day. Gary uses the psychology of human nature to help script the most effective responses to get more clients to say "yes".
His newest book "Life is Management" takes management, leadership and coaching to a new level with simple insights on how to improve performance.
The Power of Persuasion
Learn how to apply the psychology of influence and behaviour to get more of what you want from life. We rarely ask for what we want, we prefer to hint and then wonder why he cant achive our goals. Learn the secrets behind getting to YES and increasing referrals and closing more sales. Workshop is fun, engaging interactive and very practical for sales.
Sales Conversations
We use the psychology of persuasion to establish new behaviours that will result in a better connection and relationship that will lead to more business and more referrals.
Double your Referrals
Memorable moments in customer experience
Format: 45 -60 minute keynote or 2 hour interactive workshop with practical applications that change behaviour to achieve desired results


