Scott Greenberg
Award-Winning Franchise Expert & Hourly Workforce Author: Helping Leaders Grow Their Business & Build High-Performance Teams.
Scott is author of The Wealthy Franchisee: Game-Changing Steps to Becoming a Thriving Franchise Superstar (2020) and Stop the SHIFT SHOW: Turn Your Hourly Employees into a Top Performing Team (February 2024), published by Entrepreneur Press. He is a VIP contributor to Entrepreneur and a frequent contributor to Nation’s Restaurant News, Global Franchise Magazine, QSR Magazine and Franchise Business Review.
At the core of every thriving business lie the human elements of leadership, culture, and employee engagement. Scott Greenberg is the catalyst for a new kind of business transformation—one that balances the scales between strategic prowess and human empathy, the interconnectedness of profit and people.
Author of Stop the SHIFT SHOW and The Wealthy Franchisee, Scott delves into the human factors of business that directly impact performance. He helps leaders think at a higher level with a peak performance mindset that keeps emotions in check and yields the clearest, most productive perspective possible for business growth. He helps them lead more effectively so they can hire, train and develop their teams into a high-performance workforce. Improving business from the inside out, he co-created an innovative management diagnostic and leadership tool, 30-Second Leadership™, that enhances employee mindset, skillset and performance.
As a former multi-unit, international award-winning franchise owner for best management and customer service, Scott’s programs are a harmonious blend of wit, business acumen and human-centric leadership. He stands at the intersection of hard strategy and emotional intelligence, offering a holistic approach to business transformation that is practical and relatable.
Scott’s books, keynotes and online trainings aim to elevate not just the metrics, but the people behind them. As a sought-after author and international speaker, Scott ignites audiences with engaging, high-energy and customized programs that leave audience members with proven strategies and long-lasting inspiration. He is the expert organizations call on to boost performance and elevate their teams.
Hiring & Retention, Workforce Management, Culture, Peak Performance, Team Building, Top Franchise Expert, Human Resources Speaker, Author & Columnist, Panel Moderator & Workshop Facilitator, Leadership Retreats.
Scott is author of The Wealthy Franchisee: Game-Changing Steps to Becoming a Thriving Franchise Superstar (2020) and Stop the SHIFT SHOW: Turn Your Hourly Employees into a Top Performing Team (February 2024), published by Entrepreneur Press. He is a VIP contributor to Entrepreneur and a frequent contributor to Nation’s Restaurant News, Global Franchise Magazine, QSR Magazine and Franchise Business Review.
At the core of every thriving business lie the human elements of leadership, culture, and employee engagement. Scott Greenberg is the catalyst for a new kind of business transformation—one that balances the scales between strategic prowess and human empathy, the interconnectedness of profit and people.
Author of Stop the SHIFT SHOW and The Wealthy Franchisee, Scott delves into the human factors of business that directly impact performance. He helps leaders think at a higher level with a peak performance mindset that keeps emotions in check and yields the clearest, most productive perspective possible for business growth. He helps them lead more effectively so they can hire, train and develop their teams into a high-performance workforce. Improving business from the inside out, he co-created an innovative management diagnostic and leadership tool, 30-Second Leadership™, that enhances employee mindset, skillset and performance.
As a former multi-unit, international award-winning franchise owner for best management and customer service, Scott’s programs are a harmonious blend of wit, business acumen and human-centric leadership. He stands at the intersection of hard strategy and emotional intelligence, offering a holistic approach to business transformation that is practical and relatable.
Scott’s books, keynotes and online trainings aim to elevate not just the metrics, but the people behind them. As a sought-after author and international speaker, Scott ignites audiences with engaging, high-energy and customized programs that leave audience members with proven strategies and long-lasting inspiration. He is the expert organizations call on to boost performance and elevate their teams.
Hiring & Retention, Workforce Management, Culture, Peak Performance, Team Building, Top Franchise Expert, Human Resources Speaker, Author & Columnist, Panel Moderator & Workshop Facilitator, Leadership Retreats.
The Human Side of Hospitality: Creating Meaningful Moments That Leave a Lasting Impression
PROGRAM FOCUS: Hospitality, Customer Service, Team Culture, Client Loyalty, Business Growth
Do you want more transactions and bigger tickets? Do you want to outperform your competition without having to out-advertise them? Are you ready to turn your customers into raving fans? When you focus less on what customers get and more on how customers feel, every transaction will become a marketing opportunity; make them feel great and they'll do...
You've Got This! The Human Factors of RESILIENCE & RESULTS
Program Focus: Motivation, Success, Culture, Mindset, Peak Performance, Overcoming Adversity, Change
This uplifting, content-rich program inspires attendees to embrace change, upgrade workplace performance and offers practical takeaways that immediately translate into actionable results.
Scott will teach your organization the three factors that determine outcome in any business situation. He'll outline the difference between problem-solving and...
30-Second Leadership: The Simple Coaching Method for Making Employees Great
Program Focus: Team Building, Leadership, Cultural Transformation, Employee Engagement, Coaching
Do you struggle with underperforming team members? Are attempts to motivate them failing to produce results? Would you like to spend less time "dealing with employees" and more time growing your bottom line?
Discover 30-Second Leadership, a field-tested management program that has leaders raving! Rooted in real-world experience, this simple, hard...
The Wealthy Franchisee: Game-Changing Steps to Grow Your Business
KEYNOTE FOCUS: Business Growth, Mindset, Motivation, Peak Performance
Get ready to achieve breakthrough performance and growth! In Scott's signature and most-requested keynote, he will share with you how to transform your business from average to extraordinary. Scott helps franchisees think, lead and serve at a higher level. With over 10 years as an award-winning, multi-unit franchisee and coach for countless brands, he will show you HOW top franchisees achieve...
THINK, LEAD, SERVE: How Mindset & Culture Lead to Profit & Performance
Program Focus: Mindset, Company Culture, Sales Growth, Customer Experience, Life Balance
In a busy work environment, it's easy to get so caught up in tactics and everything that needs to be done that you forget about your individual mindset and the collective culture of your organization. But these human elements are the very things that separate the average from the extraordinary. To operate in a way that makes the most impact and ultimately, the most...
Stop the SHIFT SHOW: Turn Your Struggling Hourly Workers into a Top-Performing Team
Format: 60 minute keynote, breakout, half and full day workshops
This program is perfect for:
- Managers, small business owners, leadership teams
- Hiring & retention, employee coaching/training/company culture
The audience will leave with:
- How to overcome hiring biases and why you need the discipline to hold out for the right...
13 recommend Scott
Post your own verified review when you hire this speaker through eSpeakers.
Soccer Shots
Virtual
T.O.N., VP of Business Consulting, Soccer Shots
Verified @soccershots.orgThanks so much for your message today! It was encouraging and on point. You continue to provide thoughtful and great messages. Your passion and desire to know your audience shows well!
Dixon Hughes Goodman
On-Site
C.T., Director of Recruiting, Dixon Hughes Goodman
Verified @dhgllp.comThank you Scott. Once again, you knock our socks off! I will look forward to having you back for #3!
CBRE
On-Site
C.M., Real Estate Event Manager, CBRE
Verified @cbre.comFrom start to finish, your presentation was a great combination of sentiment, humor and motivation. You were extremely personable and your interaction with the crowd really put all of us at ease… Your session was very heartfelt and unlike any other I’ve attended before, and I would immediately recommend you to any colleague of mine.
Coffee Beanery
On-Site
L.S., Queen of Marketing, Coffee Beanery
Verified @beanerysupport.comYour wit and energy made the time you spent with us fly by… I must say that I am very picky in choosing our speakers because many presentations give such theoretical advice which doesn’t influence the bottom line… Your practical and up-to-date information which obviously works in a real world application was well received and your delivery was superb.
Allstate Insurance Company
On-Site
S.B., National Catastrophe Team Communication Manager, Allstate Insurance Company
Verified @allstate.comYour speech integrated perfectly main topics at the conference...your speech was inspirational and delivered with such heart and purpose that it really drove home the key messages we had asked you to deliver.
Dolphin Imaging and Management Solutions
On-Site
K.V.C., Executive Assistant, Dolphin Imaging and Management Solutions
Verified @dolphinimaging.comYou received a perfect score...I truly believe that our meeting would not have been the success it was had it not been for your inspiring and motivating keynote address.
American Family Care
On-Site
S.H., VP Operations, American Family Care
Verified @afcurgentcare.comScott absolutely nailed the learning objectives for this year's conference. We loved every aspect of working with him - from his pre-program commitment of visiting a clinic in order to better learn our business, to dovetailing the messaging of the leadership team, to his availability before and after the program and, of course, the keen delivery of relevant branding and messaging he brought to the table - and we can easily and confidently recommend Scott to any franchise group looking for an outstanding keynote speaker. We got our value's worth and so much more - a priceless investment!
EDI Express
On-Site
J.K., Senior Vice President, EDI Express
I am extremely pleased that your comments will be used in our employee work environment as well as their personal lives. I was shocked by the amount of employees who came up to me to thank me for hiring you. You have undoubtedly helped EDI Express to become a better company.
Los Angeles Police Federal Credit Union
On-Site
N.F.D., Vice President of Human Resources, Los Angeles Police Federal Credit Union
For several days following our meeting, conversations regarding your presentation brought smiles and a renewed energy amongst us.
Aspen Properties
On-Site
R.S.H., Chairman & CEO, Aspen Properties
Your exuberance and energy is unending and your humor and fun instantly put the group at ease. The material presented was very meaningful for all levels of our group… it set a tone for a very successful few days.
Axis Capital
On-Site
T.C., Vice President Human Resources, Axis Capital
We left our conference feeling energized… It has been almost a month since our off-site meeting and our group is still talking about the session
SALAMA GROUP -- Saudi Arabia
On-Site
D.S.J.M., Vice Chairman and CEO, SALAMA GROUP -- Saudi Arabia
We were highly motivated by your own story narrated in a very compelling way... The feedback that I got from the participants was extremely positive and the fact that the majority of them are CEOs makes it even more incredible.
New York City Health & Hospital Corporation
On-Site
S.F.P., Director, It Strategic Communications & Interactive Support, New York City Health & Hospital Corporation
I was really impressed by how well you were able to customize your performance to our specific audience, and incorporate different aspects of earlier presentations, tying things together... I had to smile as I walked through the hallways of my office today, overhearing several groups of people talking about how much they enjoyed your performance...Your performance had just the impact we were hoping for.
















