Susan Packard

Susan Packard

TN, US
Co-Founder of HGTV and recogized as the Most Influential Women in Cable

As a co-founder of Home & Garden Television in 1994, Susan Packard is recognized as a media pioneer, innovator and mentor.

Under Susan’s leadership as chief operating officer, HGTV became one of the fastest-growing cable networks ever and is now available in more than 92 million U.S. homes and distributed in 170 countries and nations. Susan has  been instrumental in the development of four additional powerhouse brands – Food Network, DIY Network, Fine Living TV Network and Great American Country (GAC) – that join HGTV to comprise Scripps Networks, the leader in lifestyle media and a division of The E.W. Scripps Company (NYSE:SSP), a diverse media concern with interests in newspaper publishing, broadcast television, national television networks and interactive media.

Susan came to HGTV well established as an industry leader, having spearheaded key initiatives at HBO and helped to found CNBC. She draws praise and recognition as one of the most influential women in the industry, including accolades such as “Woman of the Year in Cable Television.”

Susan is active in national and local business and community affairs and received the E.W. Scripps William R. Burleigh Award for distinguished community service. She is chair of the East Tennessee YMCA board of directors, lectures at universities and is an advisor to Casa de Sara, an organization that fosters the education and healthcare of children and their families in Bolivia. She also participates in job training programs for the homeless.

In 2004 Susan became the first woman elected to serve on the board of directors of Churchill Downs Inc. (the Kentucky Derby).

Notables:

  • “Woman of the Year” – Women in Cable & Telecommunications (WICT)
  • “One of the 12 to Watch” – Electronic Media
  • “12 Most Powerful Women in Cable” – Cablevision Magazine
  • “The Most Influential Women in Cable” – CableWorld Magazine
  • Inducted into Cable TV Pioneers Hall of Fame
  • Member, Board of Directors, Churchill Downs Inc.
  • Profiled as media entrepreneur in Contemporary Economics textbook
  • Profiled in the book Modern Visionaries

MOST REQUESTED TOPICS:
Now What? Innovating Ideas Into Icons
So you have a great idea – how does that become a great brand and great business worth over $5 billion? Learn how HGTV changed how we envision our homes and, in the process, established a leading multimedia enterprise and a new model for business innovation and success.

Feels Like Home: Nurturing Great Workplace Cultures
A company’s core values are the blueprint for what the company stands for and how its employees do business and treat one another. Learn how the founders of HGTV built and maintain their exceptional culture through core values and work-life programs.

The Leader Within: Best Practices of Women in Charge
Women leaders are often today’s workplace pioneers, forging their way to success. Learn how ordinary women have risen to become extraordinary CEOs of for-profit and not-for-profit organizations, establish and apply their leadership principles and define their success.

The Leader Within: Growing Your Leadership Team
Hear from the co-founder of HGTV, CNBC and other leading cable networks how to build a winning and  collaborative team, how to foster innovation and how to instill the right principles that will drive business success.

The Work-Life Balance Conundrum: Keeping the Balls in the Air
Everyone strives for a healthy work-life balance, but women have unique challenges. Learn how some of the busiest women in business reduce stress and discover balance.

Doing Good: Corporate Social Responsibility
Companies realize that doing good pays off for them in multiple ways. Learn about the socially responsible practices of successful companies, why social responsibility is a hot topic in the boardroom and how it impacts the female workforce.

As a co-founder of Home & Garden Television in 1994, Susan Packard is recognized as a media pioneer, innovator and mentor.

Under Susan’s leadership as chief operating officer, HGTV became one of the fastest-growing cable networks ever and is now available in more than 92 million U.S. homes and distributed in 170 countries and nations. Susan has  been instrumental in the development of four additional powerhouse brands – Food Network, DIY Network, Fine Living TV Network and Great American Country (GAC) – that join HGTV to comprise Scripps Networks, the leader in lifestyle media and a division of The E.W. Scripps Company (NYSE:SSP), a diverse media concern with interests in newspaper publishing, broadcast television, national television networks and interactive media.

Susan came to HGTV well established as an industry leader, having spearheaded key initiatives at HBO and helped to found CNBC. She draws praise and recognition as one of the most influential women in the industry, including accolades such as “Woman of the Year in Cable Television.”

Susan is active in national and local business and community affairs and received the E.W. Scripps William R. Burleigh Award for distinguished community service. She is chair of the East Tennessee YMCA board of directors, lectures at universities and is an advisor to Casa de Sara, an organization that fosters the education and healthcare of children and their families in Bolivia. She also participates in job training programs for the homeless.

In 2004 Susan became the first woman elected to serve on the board of directors of Churchill Downs Inc. (the Kentucky Derby).

Notables:

  • “Woman of the Year” – Women in Cable & Telecommunications (WICT)
  • “One of the 12 to Watch” – Electronic Media
  • “12 Most Powerful Women in Cable” – Cablevision Magazine
  • “The Most Influential Women in Cable” – CableWorld Magazine
  • Inducted into Cable TV Pioneers Hall of Fame
  • Member, Board of Directors, Churchill Downs Inc.
  • Profiled as media entrepreneur in Contemporary Economics textbook
  • Profiled in the book Modern Visionaries

MOST REQUESTED TOPICS:
Now What? Innovating Ideas Into Icons
So you have a great idea – how does that become a great brand and great business worth over $5 billion? Learn how HGTV changed how we envision our homes and, in the process, established a leading multimedia enterprise and a new model for business innovation and success.

Feels Like Home: Nurturing Great Workplace Cultures
A company’s core values are the blueprint for what the company stands for and how its employees do business and treat one another. Learn how the founders of HGTV built and maintain their exceptional culture through core values and work-life programs.

The Leader Within: Best Practices of Women in Charge
Women leaders are often today’s workplace pioneers, forging their way to success. Learn how ordinary women have risen to become extraordinary CEOs of for-profit and not-for-profit organizations, establish and apply their leadership principles and define their success.

The Leader Within: Growing Your Leadership Team
Hear from the co-founder of HGTV, CNBC and other leading cable networks how to build a winning and  collaborative team, how to foster innovation and how to instill the right principles that will drive business success.

The Work-Life Balance Conundrum: Keeping the Balls in the Air
Everyone strives for a healthy work-life balance, but women have unique challenges. Learn how some of the busiest women in business reduce stress and discover balance.

Doing Good: Corporate Social Responsibility
Companies realize that doing good pays off for them in multiple ways. Learn about the socially responsible practices of successful companies, why social responsibility is a hot topic in the boardroom and how it impacts the female workforce.

Emotional Fitness: How to Bring Positive Emotions to Work and Build Trust with Others

Based on her new book Fully Human: 3 Steps to Grow Your Emotional Fitness for Work, Leadership and Life, Susan Packard outlines why EQ is more important today than ever, and offers practices that help us to grow our EQ and leadership skills. She shares cautionary tales of workaholism, and how to avoid getting stuck in power and ego traps, and inspiring ways to build honest, morally courageous cultures. Moments of reflection can strengthen EQ skills, and she shares stories of business leaders,...
Inspirational / Life-changing

Gamesmanship - A Work Strategy for Women

How do employees reach that next level in their career? Baseline talent gets everyone in the game. Then people begin to compete for advancement and factors such as likeability and trust influence who is promoted into senior roles. Susan Packard, co-founder of HGTV, lays out an approach to help your employees succeed called gamesmanship-a strategic way of thinking, as well as a language of business to help people advance. We are taught that 'winning' at work means collaboration and perfecting...
Inspirational / Life-changing

Creating Powerhouse Brands

HGTV took a big idea - a cable television network devoted to all things home - into a marketplace dominated by media giants and emerged the leader. Now launched in more than 98 million homes, HGTV changed how we envision our homes and, in the process, established a new model for business innovation and success. Packard shares with audiences strategies for forging and promoting a brand while gaining customers who'll remain loyal to it, and provides ideas for expanding into other channels and...
Educational / Informative

Building Resilient Corporate Cultures

Two of today's toughest challenges are recruiting and retaining the best talent. Learn how a $7 billion business did it from the ground up, and how these lessons can apply to you. HGTV co-founder Susan Packard will cover critical areas such as team structure, having a sense of mission, and how small, inexpensive things can impact loyalty and workplace excellence. Having the right people in the right jobs with the right amount of motivation is crucial to any successful organization and Packard...
Educational / Informative