Amy Capello

Amy Capello is an award-winning Life Balance Strategist, Certified Productivity Coach, Author, and Speaker. She founded Pure Joy Life Coaching to empower burned-out and overwhelmed individuals to take back control of their lives. Her mission is to guide people in reducing chaos and creating balance through her unique 'Whole-Life Balance' system, which goes beyond the traditional work-life balance approach.

A dynamic and inspiring leader, Amy is also a mom, stepmom, wife, nature enthusiast, solo world traveler, and Stage 3 Inflammatory Breast Cancer survivor. She is deeply committed to giving back to her community, including providing free coaching and mentoring to single mothers through her volunteer work with Shelter from the Rain. She has also been an active volunteer with the Tybee Sea Turtle Project since 2007.

In recognition of her impact, Amy was honored with the 2024 Remarkable Woman Award and named a 2024 Leader of Impact. Her dedication to service and expertise in life balance make her a trusted coach, advocate, and changemaker.

When I step on stage, audiences get more than motivation — they get real-world strategies from a leader who’s lived it. As a cancer survivor, school administrator, business owner, and mom, I know the grit it takes to thrive when life gets chaotic. My audiences walk away with practical tools they can apply immediately — whether it’s setting boundaries, reclaiming their time, or finally letting go of burnout. I blend down-to-earth storytelling, science-backed insights, and a refreshing dose of humor (while building connections) to break through the overwhelm and deliver lasting impact. My audiences experience inspiration and transformation, leaving with a plan and the confidence to follow through.