Antonia Dixey

Antonia Dixey

BSc (Hons)

WLT, UK

Antonia, a dynamic and captivating speaker, supports organisations in harnessing the power of Gen Z and Gen Alpha to create game-changing solutions for their BIGGEST business challenges.

Antonia started in the charity sector with St John Ambulance, managing the national youth participation programme. It is no easy task for an organisation to youth-proof and modernise when over 900 years old.


She then moved to the public sector and was the Involvement Manager for the London Borough of Tower Hamlets during an era of extremes of polarised wealth and deprivation.


During this time, Antonia recognised how many organisations were disconnected from the young people they serve - both as young employees and young customers.


She identified a need for a specialist consultancy that could offer fresh insight and new perspectives on the wants and needs of the next generation, informed and shaped by young people and guided by experts.


Fourteen years ago, Antonia set up www.participationpeople.com.


This organisation sets out to youth-proof businesses, charities and the public sector by gathering young people's data, thoughts and feelings along with training and supporting young people to form and express their voice so business and organisational leaders can make better, more informed decisions to remain relevant and ahead of the curve.


Today, she manages an organisation of over 30 people - Millennials, Xennials, Gen Z and Gen Alpha, all working together to deliver programmes across the UK and USA that champion creativity and problem-solving, inspired by Antonia’s infectious sense of fun.


Antonia, a dynamic and captivating speaker, supports organisations in harnessing the power of Gen Z and Gen Alpha to create game-changing solutions for their BIGGEST business challenges.


Antonia, a passionate advocate for empowering young voices, offers compelling talks on how businesses and organisations can collaborate with youth to drive positive change and innovation.


Join Antonia as she shares her visionary insights into the future of youth engagement, demonstrating how your business, brand, organisation, and young people can collaborate to co-create innovative solutions that address societal challenges and drive positive impact.



Antonia started in the charity sector with St John Ambulance, managing the national youth participation programme. It is no easy task for an organisation to youth-proof and modernise when over 900 years old.


She then moved to the public sector and was the Involvement Manager for the London Borough of Tower Hamlets during an era of extremes of polarised wealth and deprivation.


During this time, Antonia recognised how many organisations were disconnected from the young people they serve - both as young employees and young customers.


She identified a need for a specialist consultancy that could offer fresh insight and new perspectives on the wants and needs of the next generation, informed and shaped by young people and guided by experts.


Fourteen years ago, Antonia set up www.participationpeople.com.


This organisation sets out to youth-proof businesses, charities and the public sector by gathering young people's data, thoughts and feelings along with training and supporting young people to form and express their voice so business and organisational leaders can make better, more informed decisions to remain relevant and ahead of the curve.


Today, she manages an organisation of over 30 people - Millennials, Xennials, Gen Z and Gen Alpha, all working together to deliver programmes across the UK and USA that champion creativity and problem-solving, inspired by Antonia’s infectious sense of fun.


Antonia, a dynamic and captivating speaker, supports organisations in harnessing the power of Gen Z and Gen Alpha to create game-changing solutions for their BIGGEST business challenges.


Antonia, a passionate advocate for empowering young voices, offers compelling talks on how businesses and organisations can collaborate with youth to drive positive change and innovation.


Join Antonia as she shares her visionary insights into the future of youth engagement, demonstrating how your business, brand, organisation, and young people can collaborate to co-create innovative solutions that address societal challenges and drive positive impact.



Practical steps to youth-proof your business and improve performance.

Antonia offers practical steps for making your business resonate with younger generations, ensuring it remains competitive and relevant. 


By understanding the expectations and values of Gen Z and Gen Alpha, businesses can tailor their approach to attract and retain young talent and customers, thereby securing their place in the future market.


45-Minute Keynote


This program is perfect...

Audience ActivityStakeholder ManagementGeneration Z

Unlock the Power of Gen Z - Get Your Marketing and Engagement Campaigns Right the First Time

With her expertise in engaging with Gen Z and Gen Alpha audiences, Antonia provides a roadmap for communications and marketing professionals. 


This guidance is critical for effectively connecting with the next generation of consumers, ensuring that your marketing and engagement campaigns hit the mark the first time.


Antonia Dixey’s keynote is an essential guide for businesses seeking to navigate the challenges of the modern marketplace by...

InspirationalManagementMarketingGeneration IssuesEntertainment-basedAudience ActivityInspirational / Life-changingStrategic PlanningMarketingProfessionalismGeneration Z

True Diversity in the Workforce Must Include Young People – How to Reach and Retain Them

As a dedicated champion of inclusivity, Antonia explores the importance of integrating young people into the diversity and equity conversation. 


She highlights how including younger generations can drive meaningful change within organizations, fostering a more inclusive and innovative workplace culture.


Antonia Dixey’s keynote is an essential guide for businesses seeking to navigate the challenges of the modern marketplace by embracing the...

InspirationalManagementMarketingGeneration IssuesEducationEntertainment-basedAudience ActivityInspirational / Life-changingMarketingStakeholder ManagementHuman ResourcesProject ManagementGeneration Z

Why Senior Executives NEED Young Mentors: Delivering BIG Business Impact Through Cross-Generational Mentoring

Antonia discusses the transformative power of cross-generational mentoring, showcasing how senior executives can gain fresh perspectives and drive significant business impact by engaging with young mentors. This keynote illuminates the mutual benefits of such partnerships, fostering a culture of continuous learning and innovation.


Antonia Dixey’s keynote is an essential guide for businesses seeking to navigate the challenges of the modern marketplace by embracing the...

InspirationalManagementGeneration IssuesAudience ActivityEducational / InformativeStakeholder ManagementHuman ResourcesGeneration Z