David Gomez
MBA
Bogota, COLOMBIAAn energy booster. Entertaining and unique inspirational stories. Ridiculously practical messages that stick forever. Best selling author of six published books. 700+ presentations in 16 countries.
David creates a profound connection using real-life examples and analogies that people love. Based on his own daily research, he has documented more than five hundred stories (and continuously growing), from where he selects the best ones that represent the expected messages to deliver. His unique style to entertain and deliver powerful concepts in a simple and easy to understand way, makes his the preferred option for sales conventions and association events. His perfectly balanced combination of strong concepts (based on his books and researches) and enjoyable stories (based on his acting style), stick the message to the audience for years.
His six books have been published in Spanish and three of them in English: Stop Competing on Price (differentiation), It's the Small Things (customer experience) and Yellow (attitude). His purpose is to help businesses stand out from the competition using differentiation strategies. He is a Global Sales and Marketing Trainer for Vital Voices, with whom he has trained businesswomen from more than 70 countries since 2015. Before founding his own training company in 2009, he worked for fifteen years in the corporate world (Coca-Cola, DuPont, Avery Dennison, Varta/Rayovac/Spectrum Brands and Latin Group of Advertising). He delivers his talks in English or Spanish.
David creates a profound connection using real-life examples and analogies that people love. Based on his own daily research, he has documented more than five hundred stories (and continuously growing), from where he selects the best ones that represent the expected messages to deliver. His unique style to entertain and deliver powerful concepts in a simple and easy to understand way, makes his the preferred option for sales conventions and association events. His perfectly balanced combination of strong concepts (based on his books and researches) and enjoyable stories (based on his acting style), stick the message to the audience for years.
His six books have been published in Spanish and three of them in English: Stop Competing on Price (differentiation), It's the Small Things (customer experience) and Yellow (attitude). His purpose is to help businesses stand out from the competition using differentiation strategies. He is a Global Sales and Marketing Trainer for Vital Voices, with whom he has trained businesswomen from more than 70 countries since 2015. Before founding his own training company in 2009, he worked for fifteen years in the corporate world (Coca-Cola, DuPont, Avery Dennison, Varta/Rayovac/Spectrum Brands and Latin Group of Advertising). He delivers his talks in English or Spanish.
STOP COMPETING ON PRICE
If the client does not perceive a difference, will decide based on price. You provide a lot of value, but don't always make it evident, so the pressure becomes overwhelming. How to get out of this unbearable situation? Being different. Exposing those arguments that make you a better option. The problem is not costing more, but that the client does not understand why.
Business theories have been telling us for decades that we need to show value and the benefits associated with...
IT'S THE SMALL THINGS
Wrong customers are lost because of price, while good ones because of poor service. Product quality or even price are not enough reasons to make people be loyal to you. Clients are looking for more meaningful relationships and not just transactional "deal of the day" approach. It's not what you sell, it's how you sell it. The experience makes all the difference between you and your so-called competitors. This keynote explains how to make your customers fall in love so they...
IMMORTAL BUSINESSES
"Sales is vanity, profit is sanity, cash is reality", says popular wisdom. When tough times arrive, first thing most companies do is weaken their commercial conditions, expecting to gain some sales volume. It looks like the relief they need. Nothing further from reality. When tough times hit (recession, inflation, pandemic, political uncertainty and so on), you must protect profitability at all costs. Immortal Businesses will give you six shields to navigate these uncertain...
YELLOW ATTITUDE
There's only one way to make people commit to a higher goal. There's only one way to make people believe, It is igniting their inner power of their higher purpose. Yellow Attitude is a philosophy and a perception of life. Based on a true story, this business parable illustrates the daily reality of a company through the eyes of a taxi driver.
Format: up to 90 min on-site / 60 min virtual.
This program is perfect...
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