Anastasia Lloyd-Wallis
Anastasia leads the Consumer Insights division of Retail Doctor Group. She challenges the norm and brings new light to the way you understand your consumers. With a witty humour and the use of vivid examples, Anastasia not only provides the audience with revealing insights but also elevates your retail strategy to new heights.
Anastasia will delve into all steps on your customer journey to ensure you have an optimised customer experience at all brand touchpoints. She is widely regarded as a go-to source for consumer behaviours and retail trends of today and tomorrow. By combining classic market research methodology with consumer neuroscience and specialist retail knowledge, Anastasia can tell you what your consumers can't.
Anastasia understands where to look to find the real opportunities for sustainable growth for your business. She integrates Consumer, Global and Business insights to help retailers:
• Understand their "true" customer
• Achieve global best practices within your sector
• Deliver above best practice performance
Track Record
A qualified project manager, Anastasia has significant experience managing projects of all sizes, from modest to multi-million dollar programmes.
At Retail Doctor Group she has worked on research projects for a wide range of clients including: Office Max, Glory Global, Sheike, Yamaha Star & Insights, Chatime, True Alliance, Shopping Centres, Qantas Loyalty, Ramsay Pharmacy, Sheppard Cycles, Oxfam, Carbatec, Amex, Forever New and Vinnies
Anastasia has also conducted research on the impact of Amazon on the Australian Retail Landscape and has been asked to present this research at the MRMW APAC18 Conference in Singapore in September 2018.
Anastasia leads the Consumer Insights division of Retail Doctor Group. She challenges the norm and brings new light to the way you understand your consumers. With a witty humour and the use of vivid examples, Anastasia not only provides the audience with revealing insights but also elevates your retail strategy to new heights.
Anastasia will delve into all steps on your customer journey to ensure you have an optimised customer experience at all brand touchpoints. She is widely regarded as a go-to source for consumer behaviours and retail trends of today and tomorrow. By combining classic market research methodology with consumer neuroscience and specialist retail knowledge, Anastasia can tell you what your consumers can't.
Anastasia understands where to look to find the real opportunities for sustainable growth for your business. She integrates Consumer, Global and Business insights to help retailers:
• Understand their "true" customer
• Achieve global best practices within your sector
• Deliver above best practice performance
Track Record
A qualified project manager, Anastasia has significant experience managing projects of all sizes, from modest to multi-million dollar programmes.
At Retail Doctor Group she has worked on research projects for a wide range of clients including: Office Max, Glory Global, Sheike, Yamaha Star & Insights, Chatime, True Alliance, Shopping Centres, Qantas Loyalty, Ramsay Pharmacy, Sheppard Cycles, Oxfam, Carbatec, Amex, Forever New and Vinnies
Anastasia has also conducted research on the impact of Amazon on the Australian Retail Landscape and has been asked to present this research at the MRMW APAC18 Conference in Singapore in September 2018.
The Future Consumer
Demographics is Dead – Customers are human now
Understand how to speak to you consumers on a subconscious level and deliver game-changing experiences.
The evolving customer journey
90% of customers will have interacted with a retailer before even setting foot in the door! With over 80% now using social media to talk to a retailer. How does this constantly changing customer journey align with your strategy and how do you optimise your spend to gain greatest customer engagement.
