Elizabeth Rech
IL, US
CRM (Customer Relationship Managment) Strategist
As a veteran business and CRM strategist, Elizabeth has delivered keynotes, presentations, workshops, facilitated strategy sessions, and conducted on-site training to hundreds of audiences around the country and the world. She lectures at universities and executive education programs and coaches organizations in customer-focused strategies and enhanced business development. In each case, she tailors her program to the stated needs of the client and creates highly relevant content and tools. She learns the client's business and delivers the message in a meaningful and inspirational manner. Prior to forming her own practice, Elizabeth was a senior consultant to customer relationship management thought leaders, Don Peppers and Martha Rogers. She helped develop 1to1 methodologies and facilitated business development and consulting opportunities for the firm for nearly ten years. She has written numerous articles on CRM contributed to an upcoming Peppers & Rogers CRM text book (2004). She has conducted vision and strategy sessions, training, and keynotes for such companies as Bayer, BEA Systems, Bentley Software, Boise Cascade, CarlsonWagonlit, Ford Motor Company, Hewlett Packard, Houghton Mifflin, Lowe's Home Improvement, Meredith Publishing, National Association of Realtors, Oracle, Pivotal, Sears, Siemens, Seton, and Wolters Kluwer. With her strong background in financial services, she has provided innovative programs and sessions for such clients as American Express, Bank Marketing Association, Fannie Mae, Fidelity Investments, Marquette Financial Companies, Robert James Financial Services, and US Bank. Previously, she directed and managed the South African Krugerrand Marketing operation in the US and Germany, was the US spokesperson, and made television and radio appearances on its behalf. She was also Director of Marketing at the Private Bank, Bank of Boston, Vice President of Corporate Marketing at the Bank of New England and Director of International Advertising at Diners Club International. Elizabeth has an MS in Education and a BA in Sociology from the University of Pennsylvania and attended the London School of Economics. "Your extensive knowledge of this subject, the concrete examples you gave from a variety of industries, and your lively style brought the subject to life and painted a very clear picture of the potential of CRM. It was obvious that you had done your homework about us as your comments were well targeted " William P. McKnight, SVP and Director of Human Resources Marquette Financial Companies
As a veteran business and CRM strategist, Elizabeth has delivered keynotes, presentations, workshops, facilitated strategy sessions, and conducted on-site training to hundreds of audiences around the country and the world. She lectures at universities and executive education programs and coaches organizations in customer-focused strategies and enhanced business development. In each case, she tailors her program to the stated needs of the client and creates highly relevant content and tools. She learns the client's business and delivers the message in a meaningful and inspirational manner. Prior to forming her own practice, Elizabeth was a senior consultant to customer relationship management thought leaders, Don Peppers and Martha Rogers. She helped develop 1to1 methodologies and facilitated business development and consulting opportunities for the firm for nearly ten years. She has written numerous articles on CRM contributed to an upcoming Peppers & Rogers CRM text book (2004). She has conducted vision and strategy sessions, training, and keynotes for such companies as Bayer, BEA Systems, Bentley Software, Boise Cascade, CarlsonWagonlit, Ford Motor Company, Hewlett Packard, Houghton Mifflin, Lowe's Home Improvement, Meredith Publishing, National Association of Realtors, Oracle, Pivotal, Sears, Siemens, Seton, and Wolters Kluwer. With her strong background in financial services, she has provided innovative programs and sessions for such clients as American Express, Bank Marketing Association, Fannie Mae, Fidelity Investments, Marquette Financial Companies, Robert James Financial Services, and US Bank. Previously, she directed and managed the South African Krugerrand Marketing operation in the US and Germany, was the US spokesperson, and made television and radio appearances on its behalf. She was also Director of Marketing at the Private Bank, Bank of Boston, Vice President of Corporate Marketing at the Bank of New England and Director of International Advertising at Diners Club International. Elizabeth has an MS in Education and a BA in Sociology from the University of Pennsylvania and attended the London School of Economics. "Your extensive knowledge of this subject, the concrete examples you gave from a variety of industries, and your lively style brought the subject to life and painted a very clear picture of the potential of CRM. It was obvious that you had done your homework about us as your comments were well targeted " William P. McKnight, SVP and Director of Human Resources Marquette Financial Companies
2010