RACHEL BOUCHER
Women have long recognized the importance of forming connections and supporting one another. For many women, it comes naturally. But new research published this year places scientific evidence behind its benefits.
According to a study from the National Academy of Sciences entitled, "A Network's Gender Composition and Communication Pattern Predict Women's Leadership Success," women who have a professional tribe are "more likely to land executive positions with greater authority and higher pay." In other words, to break the glass ceiling, there is strength in numbers.
Other research that caught our attention this year: Data from our annual Event Marketing Compensation Report, which revealed disparities between salaries of women and men in many of the same roles, particularly on the brand side. In vice president roles in brand marketing departments, for example, men made an average of 7.7 percent more than women. In manager roles, men made an average of 22 percent more than women. Women have come a long way in business, but they are not done yet. And that is where our Women in Events program comes in.
This year, eight women join the ranks of more than 100 brand-side women who've graced the pages of this annual special report for the last decade, women who accepted our offer to provide candid insights on being a woman in the professional world, the unique struggles women face in events, and best practices they lean on in their careers. You'll read it all here, in transcripts from our bi-coastal roundtables, as well as in profiles of each of our women.
And since we are fresh off our second annual, bigger and more badass Women in Events Week program, we give you the inside scoop on what went down in 20 cities across the country in October. The program was powered for women by women this year (scroll beyond our WIE profiles for all the highlights). So, pour yourself a cold brew or shake up a cocktail and read on. Introducing our 2019 Women in Events.
Women have long recognized the importance of forming connections and supporting one another. For many women, it comes naturally. But new research published this year places scientific evidence behind its benefits.
According to a study from the National Academy of Sciences entitled, "A Network's Gender Composition and Communication Pattern Predict Women's Leadership Success," women who have a professional tribe are "more likely to land executive positions with greater authority and higher pay." In other words, to break the glass ceiling, there is strength in numbers.
Other research that caught our attention this year: Data from our annual Event Marketing Compensation Report, which revealed disparities between salaries of women and men in many of the same roles, particularly on the brand side. In vice president roles in brand marketing departments, for example, men made an average of 7.7 percent more than women. In manager roles, men made an average of 22 percent more than women. Women have come a long way in business, but they are not done yet. And that is where our Women in Events program comes in.
This year, eight women join the ranks of more than 100 brand-side women who've graced the pages of this annual special report for the last decade, women who accepted our offer to provide candid insights on being a woman in the professional world, the unique struggles women face in events, and best practices they lean on in their careers. You'll read it all here, in transcripts from our bi-coastal roundtables, as well as in profiles of each of our women.
And since we are fresh off our second annual, bigger and more badass Women in Events Week program, we give you the inside scoop on what went down in 20 cities across the country in October. The program was powered for women by women this year (scroll beyond our WIE profiles for all the highlights). So, pour yourself a cold brew or shake up a cocktail and read on. Introducing our 2019 Women in Events.
