Mark Simmons

Mark Simmons

CA, US
Marketing and creativity expert, Co-author of business best-sellers Punk Marketing and The Business Playground

Mark Simmons' Key Accomplishments Include . . .

Mark Simmons is a marketing and branding guru who has been at the cutting-edge of business creativity for over 25 years. He was a global marketer The Coca-Cola Company, has advised the Gates Foundation, founded ad agency AntiCorp and was a senior executive at Crispin Porter + Bogusky, one of the most innovative ad agencies in the world.

Mark Simmons is also the co-author of Punk Marketing: Get Off Your Ass and Join the Revolution and, with musician Dave Stewart of pop duo Eurythmics, of The Business Playground: Where Creativity and Commerce Collide. Both books have been translated into numerous languages. He co-created iPad app Creativity, which includes 10 original games designed to help business people be more creative.

The need for creative thinking has become more urgent than ever. Any business that hopes to survive and thrive will need to adapt quickly to changing consumer attitudes and re-draw their products and communications to fit, whilst also keeping pace with rapid advancements in technology and the far-reaching effects of globalization.

Mark Simmons is a lively and engaging speaker who has spoken to audiences around the world about creativity and marketing. He has a mission to deliver clear thinking in a complicated world and his talks are peppered with fascinating examples and show brands how they can successfully stand out and break through the white noise. He has spoken at conferences and events throughout the US and in Canada, Mexico, the UK, Germany and Turkey.

More About Speaker, Mark Simmons. . .

Mark Simmons lives in Santa Monica, California. In addition to writing, speaking and consulting on marketing and creativity, Mark is the Chief Marketing Officer of startup bank for the creative community, First Artist Bank and a director of Ideas Britain He is also the creator of a DIY tool for marketers called Positioning Ninja that helps them to create strong brands by simply answering 10 questions about their business and consumers.

Mark Simmons' Key Accomplishments Include . . .

Mark Simmons is a marketing and branding guru who has been at the cutting-edge of business creativity for over 25 years. He was a global marketer The Coca-Cola Company, has advised the Gates Foundation, founded ad agency AntiCorp and was a senior executive at Crispin Porter + Bogusky, one of the most innovative ad agencies in the world.

Mark Simmons is also the co-author of Punk Marketing: Get Off Your Ass and Join the Revolution and, with musician Dave Stewart of pop duo Eurythmics, of The Business Playground: Where Creativity and Commerce Collide. Both books have been translated into numerous languages. He co-created iPad app Creativity, which includes 10 original games designed to help business people be more creative.

The need for creative thinking has become more urgent than ever. Any business that hopes to survive and thrive will need to adapt quickly to changing consumer attitudes and re-draw their products and communications to fit, whilst also keeping pace with rapid advancements in technology and the far-reaching effects of globalization.

Mark Simmons is a lively and engaging speaker who has spoken to audiences around the world about creativity and marketing. He has a mission to deliver clear thinking in a complicated world and his talks are peppered with fascinating examples and show brands how they can successfully stand out and break through the white noise. He has spoken at conferences and events throughout the US and in Canada, Mexico, the UK, Germany and Turkey.

More About Speaker, Mark Simmons. . .

Mark Simmons lives in Santa Monica, California. In addition to writing, speaking and consulting on marketing and creativity, Mark is the Chief Marketing Officer of startup bank for the creative community, First Artist Bank and a director of Ideas Britain He is also the creator of a DIY tool for marketers called Positioning Ninja that helps them to create strong brands by simply answering 10 questions about their business and consumers.

Building a Bullet-Proof Brand

Technology has led to almost unlimited choice for consumers on how, where and what to spend their time and money on. Now, more than ever, it is vital to have a strong brand that is distinctive, relevant and believable. Mark has spent his career branding companies like Coca-Cola, The Gates Foundation, Cisco, Starbucks, Talenthouse.com, Machinima and Pandora - to name but a few - and has now packaged the lessons he has learnt over his 20 years as a brand strategist into a simple and effective...
Audience ActivityEducational / InformativeTechnical / Specific

The Punk Marketing Manifesto

Mark is co-author of Punk marketing: Get Off Your Ass and Join the Revolution, which has been translated into 12 languages and become a recognized user guide for smart marketers wanting to stand out as power shifts from corporations to consumers. In this lively session The Punk Marketing Manifesto, Mark condenses the key themes of the book into easy to digest and immediately useful advice for how to engaging with and sell to consumers tired of...
Audience ActivityEducational / InformativeTechnical / Specific

Creativity in the Business Playground

Businesses say driving innovation is one of their most important goals, yet most don't understand how to use creativity in their organizations and instead end up outsourcing it or using it too little and too late. Innovation comes from making creativity a part of the culture and the one true ingredient in every major decision. From his book Business Playground: Where Creativity and Commerce Collide, co-authored with nonstop creative genius Dave Stewart (Eurythmics), Mark...
Audience ActivityEducational / InformativeTechnical / Specific

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