Ed Marsh
Ed Marsh is a strategy & growth consultant, independent director, author, veteran, and keynote speaker. He helps executives connect the dots between their corporate aspirations and their team's practical execution.
Ed started his professional career jumping from planes and running raids and ambushes as an Army Airborne Ranger. He launched his civilian career selling and marketing industrial products and services. He's been an industrial distributor sales manager, partners with a German machine manufacturer, a rep for explosive detection devices in Nigeria and he founded and ran a company in India selling used machinery from the US. As Export Advisor to American Express he uses these experiences and others from markets including Brazil, Vietnam to help companies expand globally.
While he's a Presidential "E" award winner, he's at home in American factories where the smell of cutting oil and "crump" of the press are comforting and familiar. And that's where he helps senior leadership visualize growth opportunity in disrupted industries, build strategy, and coach execution. His ideas are unorthodox and his tools are digital. He helps companies that still put fax numbers on business cards meet their prospects where they are.
When Ed's not writing for Entrepreneur, Industry Today and other outlets, he's often quoted on strategy, sales & marketing including in USA Today and Inc. Otherwise he's in airports, clients' factories, or on stage delivering keynotes that entertain and distill today's market stress into simple themes.
Ed Marsh is a strategy & growth consultant, independent director, author, veteran, and keynote speaker. He helps executives connect the dots between their corporate aspirations and their team's practical execution.
Ed started his professional career jumping from planes and running raids and ambushes as an Army Airborne Ranger. He launched his civilian career selling and marketing industrial products and services. He's been an industrial distributor sales manager, partners with a German machine manufacturer, a rep for explosive detection devices in Nigeria and he founded and ran a company in India selling used machinery from the US. As Export Advisor to American Express he uses these experiences and others from markets including Brazil, Vietnam to help companies expand globally.
While he's a Presidential "E" award winner, he's at home in American factories where the smell of cutting oil and "crump" of the press are comforting and familiar. And that's where he helps senior leadership visualize growth opportunity in disrupted industries, build strategy, and coach execution. His ideas are unorthodox and his tools are digital. He helps companies that still put fax numbers on business cards meet their prospects where they are.
When Ed's not writing for Entrepreneur, Industry Today and other outlets, he's often quoted on strategy, sales & marketing including in USA Today and Inc. Otherwise he's in airports, clients' factories, or on stage delivering keynotes that entertain and distill today's market stress into simple themes.
Chance is routine but Choice is exceptional - Manage better, lead brilliantly and win more
Former paratrooper, jumpmaster and combat leader Ed Marsh draws critical lessons from the drop zone which he illustrates with a series of business examples. It's not better product, better...
Stop Taunting Your Prospects! How brilliant companies differentiate, market, sell & win digitally
Yet on we go....marketing and selling the same way we always have - plus a website and email. And we obsess over change, observing, resisting and...
Ignore the Symptoms! Great businesses fix what's broken; the rest fix what's obvious
From the mid-80s to the late 90s American manufacturing suffered through a crisis of import competition. It responded eventually, drawing on Japanese management techniques to improve manufacturing quality and efficiency - and later operations. That rejuvenated manufacturing...but the crisis was only delayed and not averted.
It wasn't the influx of imports that changed business - it was a sea change in buyer expectations. They wanted, needed and learned they could...
Launch it broken & Fix it live - great companies perfect their business by accepting flaws
It's never perfect, because by the time you're done the target has shifted. And yet as companies and individuals we habitually defer, ruminate, tweak and adjust. And it costs us business.
Ready, fire, aim is the stuff of sitcoms, but today's leading companies accept the fact that they'll never have a strategy, roadmap, or campaign perfected. Disruptive technology and buyer expectations are changing faster than a typical corporate planning cycle.
