Ashley Dudarenok is a Chinese serial entrepreneur, award-winning digital marketing professional and author.
Recognised as a “guru on digital marketing and fast-evolving trends in China” by Thinkers50, Ashley is the founder China-focused digital marketing agency Alarice (www.alarice.com.hk) and China digital consultancy ChoZan 超赞(www.chozan.co).
She has both a deep theoretical knowledge of China’s digital landscape development and is immersed daily in the market, observing and applying what works for business.
Her expertise has been sought after and endorsed by China’s tech giants, such as Alibaba, Jingdong, Pinduoduo and others. Ashley Dudarenok is serving the world’s most loved Fortune 500 brands, tech giants and unicorns to gain competitive advantage by applying tactics and strategies learned from the fast moving, innovative China market.
Ashley helps create a bridge between China and the rest of the world. She is an author of 10 books on Digital China.
Her top-rated YouTube vlog (https://www.youtube.com/c/AshleyDudarenok) covers the China market, consumers, future of retail and digital marketing.
Ashley is a regular media contributor and has been interviewed by the BBC, the SCMP, Forbes and Bloomberg among others.
You can find out more about Ashley and her work at www.ashleydudarenok.com or via her LinkedIn profile (https://www.linkedin.com/in/ashleydudarenok/).
ASHLEY'S TOPICS.
Ashley delivers high impact, action oriented content for global businesses. Her most frequently requested themes and topics are as follows:
THEME 1: CUSTOMER CENTRICITY
✔️ Modern Chinese consumers: what do they want and how to sell it to them
✔️ Building seamless consumer journey, implementing social+ models and effective CRM loyalty programs
✔️ What can we learn from China’s top social media platforms: lessons to global marketers from WeChat, Weibo and Douyin
✔️ China’s luxury boom and what the opportunities are there for brands
THEME 2: FUTURE OF RETAIL
✔️ What does the future of retail look like: New Retail ecosystems, virtual influencers and seamless OMO journey
✔️ How China’s tech giants (Alibaba, Jingdong, Tencent) are shaping the future of global commerce
✔️ Live Streaming E-Commerce: how to start live-streaming for your brand and attract consumers based on China’s examples
✔️ China’s metawave and Web3 marketing: marketing and selling in the age of XR, metaverse and virtual humans
THEME 3: LEARN FROM CHINA
✔️ A look into the booming technology sector in China: retail tech, AI, VR, IoT and more
✔️ How Chinese tech ecosystems (Alibaba, Tencent, Meituan, Bytedance) are driving business transformation and what we can learn from them
✔️ How Chinese tech giants support the development of smart cities and village digitization, and what we can learn from it
✔️ China’s Digital Transformation and business lessons to learn: leap over the competition by learning from the world’s most competitive business market. China’s living in the future, don’t get left behind.
CONNECT WITH ASHLEY
LinkedIn https://www.linkedin.com/in/ashleydudarenok/
YouTube https://www.youtube.com/c/ashleydudarenok
Facebook https://www.facebook.com/AshleyDudarenok
Twitter https://twitter.com/AshleyDudarenok
Instagram https://www.instagram.com/ashley.dudarenok/
Website : www.ashleydudarenok.com
Ashley Dudarenok is a Chinese serial entrepreneur, award-winning digital marketing professional and author.
Recognised as a “guru on digital marketing and fast-evolving trends in China” by Thinkers50, Ashley is the founder China-focused digital marketing agency Alarice (www.alarice.com.hk) and China digital consultancy ChoZan 超赞(www.chozan.co).
She has both a deep theoretical knowledge of China’s digital landscape development and is immersed daily in the market, observing and applying what works for business.
Her expertise has been sought after and endorsed by China’s tech giants, such as Alibaba, Jingdong, Pinduoduo and others. Ashley Dudarenok is serving the world’s most loved Fortune 500 brands, tech giants and unicorns to gain competitive advantage by applying tactics and strategies learned from the fast moving, innovative China market.
Ashley helps create a bridge between China and the rest of the world. She is an author of 10 books on Digital China.
Her top-rated YouTube vlog (https://www.youtube.com/c/AshleyDudarenok) covers the China market, consumers, future of retail and digital marketing.
Ashley is a regular media contributor and has been interviewed by the BBC, the SCMP, Forbes and Bloomberg among others.
You can find out more about Ashley and her work at www.ashleydudarenok.com or via her LinkedIn profile (https://www.linkedin.com/in/ashleydudarenok/).
ASHLEY'S TOPICS.
Ashley delivers high impact, action oriented content for global businesses. Her most frequently requested themes and topics are as follows:
THEME 1: CUSTOMER CENTRICITY
✔️ Modern Chinese consumers: what do they want and how to sell it to them
✔️ Building seamless consumer journey, implementing social+ models and effective CRM loyalty programs
✔️ What can we learn from China’s top social media platforms: lessons to global marketers from WeChat, Weibo and Douyin
✔️ China’s luxury boom and what the opportunities are there for brands
THEME 2: FUTURE OF RETAIL
✔️ What does the future of retail look like: New Retail ecosystems, virtual influencers and seamless OMO journey
✔️ How China’s tech giants (Alibaba, Jingdong, Tencent) are shaping the future of global commerce
✔️ Live Streaming E-Commerce: how to start live-streaming for your brand and attract consumers based on China’s examples
✔️ China’s metawave and Web3 marketing: marketing and selling in the age of XR, metaverse and virtual humans
THEME 3: LEARN FROM CHINA
✔️ A look into the booming technology sector in China: retail tech, AI, VR, IoT and more
✔️ How Chinese tech ecosystems (Alibaba, Tencent, Meituan, Bytedance) are driving business transformation and what we can learn from them
✔️ How Chinese tech giants support the development of smart cities and village digitization, and what we can learn from it
✔️ China’s Digital Transformation and business lessons to learn: leap over the competition by learning from the world’s most competitive business market. China’s living in the future, don’t get left behind.
CONNECT WITH ASHLEY
LinkedIn https://www.linkedin.com/in/ashleydudarenok/
YouTube https://www.youtube.com/c/ashleydudarenok
Facebook https://www.facebook.com/AshleyDudarenok
Twitter https://twitter.com/AshleyDudarenok
Instagram https://www.instagram.com/ashley.dudarenok/
Website : www.ashleydudarenok.com
Modern Chinese Consumers
Format:
A deep dive into the subject presented in 45 minutes with a 15-minute Q&A session.
It is Perfect for:
Corporations, conference organizers, in-house marketing teams and boards of directors who need to get a complete and practical understanding of social media marketing in an interactive format.
Sample Topics:
- The differences in consumer behaviour by city tier and age...
Chinese Social Media
Format:
A deep dive into the subject presented in 45 minutes with a 15-minute Q&A session.
It is Perfect for:
Corporations, conference organizers, in-house marketing teams and boards of directors who need to get a complete and practical understanding of social media marketing in an interactive format.
Sample Topics:
- A 360° introduction to WeChat and Weibo and how brands can leverage...
China's New Retail and Technology Development
Format:
A deep dive into the subject presented in 45 minutes with a 15-minute Q&A session.
It is Perfect for:
Corporations, conference organizers, in-house marketing teams and boards of directors who need to get a complete and practical understanding of social media marketing in an interactive format.
Sample Topics:
- The concepts behind Alibaba's new retail and Tencent's unbounded...
China's Market, Consumers & Digital Trends
A deep dive into the subject presented in 60 minutes with a 30 minute Q&A session, hosted by Ashley and her team
It is Perfect for:
Marketing teams and social media agencies who love to get a complete and practical understanding of social media marketing in an interactive format.
- Overview of the China Market
- Brief overview: Chinese consumers' development...
WeChat – A 360° Understanding of China's Most Powerful Social Media
Format:
A deep dive into the subject presented in 60 minutes with a 30 minute Q&A session, hosted by Ashley and her team
It is Perfect for:
Marketing teams and social media agencies who love to get a complete and practical understanding of social media marketing in an interactive format.
Key Takeaways:
- Overview of WeChat: Messaging, groups, official accounts and payments
- How...
New Retail and Unbounded Retail in China: How Technology is Creating a New Reality
Format:
A deep dive into the subject presented in 60 minutes with a 30 minute Q&A session, hosted by Ashley and her team
It is Perfect for:
Marketing teams and social media agencies who love to get a complete and practical understanding of social media marketing in an interactive format.
Key Takeaways:
- Overview of Alibaba's New Retail
- Overview of JD's Unbounded Retail
- Retail...
8 recommend Ashley
Post your own verified review when you hire this speaker through eSpeakers.
Econsultancy
On-Site
J.G., Managing Director, Asia Pacific, Econsultancy
Ashley is our highest rated speaker.
Renesas
On-Site
C.L., Marketing Executive, Renesas
I attended Ashley's presentation on How Alibaba and Tencent are Reshaping the Future of Retail. It was really insightful and she was a great speaker.
Startup Launchpad HK
On-Site
T.N., Startup Launchpad HK
What a great presentation! Ashley broke all the record in terms of audience engagement in history of our conference.
Harman Professional Solutions
On-Site
A.H., Marketing lead APAC, Harman Professional Solutions
Ashley gave a presentation in Singapore and shared so many awesome insights about China with passion and enthusiasm.
Global From Asia
On-Site
M.M., Podcast Host, Blogger, Global From Asia
Ashley is so full of energy and insights. She is without a doubt one of our highest rated speakers ever Michael, Global From Asia
Ross Management
On-Site
B.R., Director, Ross Management
Incredibly informative.
Straub Collaborative
On-Site
C.Y.L., Manager, Straub Collaborative
Ashley is a great presenter, her speech was very interesting and inspiring! She also showed a great knowledge on marketing in China!
Artskakis Connections
On-Site
Y.L.O., Consultant, Artskakis Connections
I heard Ashley speak at an event in Singapore. I hope to act on what she generously shared.
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