
Sandra K. Samuel
DTM
TX, USMEET SANDRA
Former journalist turned communication and customer experience advocate.
In the beginning...
When she was in elementary school, a teacher moved Sandra's desk to the front of the room to stop her from talking to classmates. It was the perfect solution, so the teacher thought. To Sandra, however, it was her opportunity to be "head of the class". Therefore, she started talking to the teacher instead! .... Hence, a speaker was born!
From then to now...
From winning French-speaking competitions to doing "live" shots for millions of viewers on CBS television affiliates, building positive relationships through effective communications has been at the forefront for the Shreveport, LA native for more than 25 years. Armed with a journalism degree and a servant's heart, Sandra has worked as a staff member, contractor and volunteer in both for-profit and non-profit environments, showcasing her diverse exceptional expertise in the areas of communication, customer service/customer experience and leadership. Some of Sandra's highlights include:
• Leading a team of volunteers to execute a one-day sporting event that attracted more than 47,000 attendees and grossed nearly $1 million.
• Delivering weekly high-energy motivational, educational presentations to more than 500 people desiring to make lifestyle changes.
• Accepting invitations to serve on nine 7-day chartered cruises to execute onboard and on-shore customer engagement activities for as many as 3,500 passengers, celebrities, C-Suite executives and corporate sponsors.
• Initiating customer-focused appreciation initiatives to increase an automotive dealership's Google and Yelp positive reviews by 100%.
• Incorporating communication strategies and customer-engagement techniques to raise visibility of a telecommunications company's concierge service 96% in less than a year.
Additionally, Sandra is an active member of Toastmasters International – receiving the Distinguished Toastmaster (DTM) designation in less than 2½ years. She was named "Rookie of the Year" and has won four out of four times competing in district level competitions.
Why Sandra does what she does...
While still working in corporate America, Sandra witnessed what larger businesses with larger budgets were doing to their smaller competitors – spending more dollars and attracting more customers BUT providing poor customer service. Converting her personal passion into a professional purpose, Sandra founded WordOut Communications, a communications/public relations consultancy to help small business with large visions and limited budgets elevate their brand reputation and visibility. The "secret sauce" she taught her clients: always communicate effectively and provide passionate, personal and professional customer service.
Today, Sandra's demonstrates that same philosophy on stage. Bringing her communication and customer relations expertise and upbeat, unique presentation style to every presentation, she proves why audience members have called her "a fireball of energy, excitement & enthusiasm"!
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MEET SANDRA
Former journalist turned communication and customer experience advocate.
In the beginning...
When she was in elementary school, a teacher moved Sandra's desk to the front of the room to stop her from talking to classmates. It was the perfect solution, so the teacher thought. To Sandra, however, it was her opportunity to be "head of the class". Therefore, she started talking to the teacher instead! .... Hence, a speaker was born!
From then to now...
From winning French-speaking competitions to doing "live" shots for millions of viewers on CBS television affiliates, building positive relationships through effective communications has been at the forefront for the Shreveport, LA native for more than 25 years. Armed with a journalism degree and a servant's heart, Sandra has worked as a staff member, contractor and volunteer in both for-profit and non-profit environments, showcasing her diverse exceptional expertise in the areas of communication, customer service/customer experience and leadership. Some of Sandra's highlights include:
• Leading a team of volunteers to execute a one-day sporting event that attracted more than 47,000 attendees and grossed nearly $1 million.
• Delivering weekly high-energy motivational, educational presentations to more than 500 people desiring to make lifestyle changes.
• Accepting invitations to serve on nine 7-day chartered cruises to execute onboard and on-shore customer engagement activities for as many as 3,500 passengers, celebrities, C-Suite executives and corporate sponsors.
• Initiating customer-focused appreciation initiatives to increase an automotive dealership's Google and Yelp positive reviews by 100%.
• Incorporating communication strategies and customer-engagement techniques to raise visibility of a telecommunications company's concierge service 96% in less than a year.
Additionally, Sandra is an active member of Toastmasters International – receiving the Distinguished Toastmaster (DTM) designation in less than 2½ years. She was named "Rookie of the Year" and has won four out of four times competing in district level competitions.
Why Sandra does what she does...
While still working in corporate America, Sandra witnessed what larger businesses with larger budgets were doing to their smaller competitors – spending more dollars and attracting more customers BUT providing poor customer service. Converting her personal passion into a professional purpose, Sandra founded WordOut Communications, a communications/public relations consultancy to help small business with large visions and limited budgets elevate their brand reputation and visibility. The "secret sauce" she taught her clients: always communicate effectively and provide passionate, personal and professional customer service.
Today, Sandra's demonstrates that same philosophy on stage. Bringing her communication and customer relations expertise and upbeat, unique presentation style to every presentation, she proves why audience members have called her "a fireball of energy, excitement & enthusiasm"!
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L.A.C.E. Up & T.I.E. Up for Thumbs Up™
SUBTITLE: Exercising Your Right to Receive Rave Reviews
FORMAT: 1-hour breakout/training
You wouldn't run a 5k without lacing up your tennis shoes, would you? Or take a hike without tying up your boot strings? Okay, you may not run or hike at all, but you can exercise your right to receive rave reviews when dealing with customers. By "warming up" and "stretching" your customer service skills, you can "L.A.C.E. Up...









