Bob Caporale
Bob Caporale is an acclaimed expert on the subject of creative strategic planning, which involves the use of creativity and intuition to develop business and personal strategies that inspire true growth. He is the author of the book Creative Strategy Generation (McGraw-Hill) and the founder of Strategy Generation Company, a training and coaching business that specializes in helping product managers, marketing managers, and business leaders become better strategic thinkers and planners. He has worked with some of the largest companies in the world as a strategic facilitator and coach, and is an established speaker at industry tradeshows and corporate events around the globe.
Bob is also the owner and founder of Rawls Creek Studios, a multimedia production company through which he hosts and produces two separate business-related podcasts – Dear Strategy and Making It Real – as well as the business-comedy video series Beyond The Beef. In addition to his business endeavors, Bob is also the composer and producer of the Theatre Of Life music project, which continues to fuel his passion for all things creative.
Bob's speaking style has been described as entertaining, energetic, and honest. But, above all, he is known for bringing a "been there done that" credibility to his talks that instantly connects with business audiences across multiple industries in most any part of the world.
Bob Caporale is an acclaimed expert on the subject of creative strategic planning, which involves the use of creativity and intuition to develop business and personal strategies that inspire true growth. He is the author of the book Creative Strategy Generation (McGraw-Hill) and the founder of Strategy Generation Company, a training and coaching business that specializes in helping product managers, marketing managers, and business leaders become better strategic thinkers and planners. He has worked with some of the largest companies in the world as a strategic facilitator and coach, and is an established speaker at industry tradeshows and corporate events around the globe.
Bob is also the owner and founder of Rawls Creek Studios, a multimedia production company through which he hosts and produces two separate business-related podcasts – Dear Strategy and Making It Real – as well as the business-comedy video series Beyond The Beef. In addition to his business endeavors, Bob is also the composer and producer of the Theatre Of Life music project, which continues to fuel his passion for all things creative.
Bob's speaking style has been described as entertaining, energetic, and honest. But, above all, he is known for bringing a "been there done that" credibility to his talks that instantly connects with business audiences across multiple industries in most any part of the world.
Creative Strategy Generation
Learn how to develop a strategy for your product or business using creativity and intuition as your guide.
Most people associate creativity with unique ideas but, in fact, that's only half of its true power. Creativity is actually about two things: having new ideas and connecting those ideas to others. Unfortunately, this second part is where many businesses fail - especially when it comes to their long-range innovation and strategic planning...
Challenge "Safe"
Learn how to execute upon truly breakthrough strategies by challenging your own internal tolerance for risk.
"Changing the world" is an inspired notion, but how many companies are actually willing to risk losing money in the process? Most companies want to bring innovative, ground-breaking products to market. However, in order to have breakthrough products, companies must also be willing to accept a fair number of breakthrough failures. And this is usually...
Switch The Lens
Learn what having a customer-centric strategy truly means by examining examples of what not to do!
Almost every company says they have a customer-focused strategy. And, yet, how many companies do you, as a consumer, truly love doing business with? The truth is, customer service needs to be more than just a paper concept; it needs to be an integral part of a company's DNA. And the only way companies can do that is to learn how to view the world directly...
Drop The Bike
Learn how to create a culture that truly embraces failure by building it into your strategic planning process.
We've all heard the mantra that companies need to learn how to embrace failure, especially when it comes to developing innovative products and services. And although this concept sounds great within the pages of a textbook, how many companies are actually practicing what they preach when it comes to truly allowing projects to fail?
The...
Member Of
