John Stanley
John has written over a dozen books on retailing and marketing and his latest book, written with his wife Linda Stanley, titled Food Tourism: a Practical Marketing Guide to Food Tourism provides tips and ideas for this rapidly expanding sector of retailing and marketing.
John has addressed over 4,000 audiences in 35 countries. He is a vibrant entertaining speaker who holds his audience in the palm of his hand, keeping them enthralled and exciting them with his insightful retail, marketing and town centre concepts.
He reads his audiences, and he knows who he can "bounce off" and draws delegates into his messages. He uses clear concise relevant and local examples to illustrate his points and get his meaning across.
John travels the world several times a year and sees trends as they are forming. With the skill to interpret those trends to suit each audience's local culture, John provides resourceful, relevant and easy to implement solutions that enable his audience to ride the waves of global change, maximising every opportunity as it surfaces.
As a world-renowned international speaker he will keep your delegates not only enthused and inspired with his charismatic presentations, but also up to date on ideas and concepts gleaned from around the world and adapted to suit your local climate, culture, economy and lifestyle.
There is no other speaker who has these skills and abilities and who understands community development, town centre retailing, small business retailing and marketing the way John Stanley does.
"John is the best speaker I have ever translated for in my career."
- Carla Toffoto, Miflor Conference, Venice Italy.
"This conference was the closest thing to having a crystal ball to predict the future of our industry."
- Tina Berris. OFA New Vision Forum 2013.
"This gave me an opportunity to refocus in a time of uncertainty on my business. It brought to light challenges that we were unaware of. It also helped me on the way to formulate ideas for near and long term. It gave me insight to what's wrong or right in my own company. It filled a desire to meet with my peers. [It was] quite useful plus I would return."
- David Green. OFA New Vision Forum 2013.
John has written over a dozen books on retailing and marketing and his latest book, written with his wife Linda Stanley, titled Food Tourism: a Practical Marketing Guide to Food Tourism provides tips and ideas for this rapidly expanding sector of retailing and marketing.
John has addressed over 4,000 audiences in 35 countries. He is a vibrant entertaining speaker who holds his audience in the palm of his hand, keeping them enthralled and exciting them with his insightful retail, marketing and town centre concepts.
He reads his audiences, and he knows who he can "bounce off" and draws delegates into his messages. He uses clear concise relevant and local examples to illustrate his points and get his meaning across.
John travels the world several times a year and sees trends as they are forming. With the skill to interpret those trends to suit each audience's local culture, John provides resourceful, relevant and easy to implement solutions that enable his audience to ride the waves of global change, maximising every opportunity as it surfaces.
As a world-renowned international speaker he will keep your delegates not only enthused and inspired with his charismatic presentations, but also up to date on ideas and concepts gleaned from around the world and adapted to suit your local climate, culture, economy and lifestyle.
There is no other speaker who has these skills and abilities and who understands community development, town centre retailing, small business retailing and marketing the way John Stanley does.
"John is the best speaker I have ever translated for in my career."
- Carla Toffoto, Miflor Conference, Venice Italy.
"This conference was the closest thing to having a crystal ball to predict the future of our industry."
- Tina Berris. OFA New Vision Forum 2013.
"This gave me an opportunity to refocus in a time of uncertainty on my business. It brought to light challenges that we were unaware of. It also helped me on the way to formulate ideas for near and long term. It gave me insight to what's wrong or right in my own company. It filled a desire to meet with my peers. [It was] quite useful plus I would return."
- David Green. OFA New Vision Forum 2013.
Ghost Town, Clone Town, Home Town
Business communities have to change to be relevant in the world of the future. This means that they have to develop a "Home Town" approach to building the community and networking with the business world. John presents the 11 key steps to developing a Home Town. These practical steps have been introduced to many small towns and communities to provide them with a working plan to develop their Home Town for the future.
Don't Serve Me… Make My Day
The days of customer service have long gone. It is estimated that in the next few years 40% of products will be purchased online. To combat this trend, the role of "face to face" interaction with consumers has to change. The role needed now is being a "Day-Maker" not a salesperson. John's Day-Maker presentation steps an organisation and participants through what needs to be done now to be relevant in the future.
Marketing with Millennials in Mind
Demographics have changed and subsequently consumer needs and wants have changed. The Millennial market thinks and acts differently to the last big demographic influencer, the Baby Boomer market. Businesses now need to understand Millennials and alter their marketing strategy to engage with this new and different consumer. Millennials, sometimes referred to Generation Y, do not trust businesses or advertising like their parents did. John walks you through how you need to change your...
