
Sharon Williams
Public speaker, trainer, CEO, media commentator, international marketer, entrepreneur, 9MSN blogger, editorial contributor and mother – Sharon Williams' experience and knowledge is an unbeatable combination.
Sharon is a pioneer in the Australian agency industry, a Fellow of the Public Relations Institute of Australia, the Australian Director of Development for Advance globally, an ambassador for children's charity of Good Beginnings and a Chair of The CEO Institute. In 1995, she established Taurus, a boutique public relations, integrated marketing and creative agency for entrepreneurs, particularly in technology, after a successful career in marketing and management across the UK, Europe and Asia.
Under Sharon's leadership and entrepreneurial flair, Taurus is now recognised as one of Australia's highest profile agencies, offering unparalleled levels of service to entrepreneurs and global leaders.
Sharon was instrumental in helping founding client KAZ Group go from media obscurity in 1995 to one of Australia's highest-profile and largest information communications technology companies. In 2004 KAZ group was bought by Telstra.
Based in Sydney, Sharon's vision for Taurus is to provide practical and smart business communications and social media expertise to individuals and organisations – and specialize in helping entrepreneurs.
Her energetic, no-bull approach and high standards help others in reaching their personal and professional goals and achieving a work/life balance. She is especially proud of her company's culture, in which a fun-loving atmosphere and flexible working arrangements play key roles, as well as a sought after graduate intake program, Taurus FastTrack.
As a highly experienced and entertaining public speaker and voted top blogger for her 9MSN blog by Smart Company in 2011, Sharon has frequent engagements here and overseas at professional, corporate and community organisations. Sharon's presentations have won praise at conferences, expos and in-house workshops and for six consecutive years she has been the keynote speaker at the international Special Event Conference, the USA's premier annual show for event professionals.
Sharon also works as a business strategist with CEOs and MDs, partnering with them to introduce smart and practical business concepts. Her approach is unique and 'tell it how
it is' – always strategic, yet completely actionable. Sharon is a councilor of the Australian British Chamber of Commerce, a chair of The CEO Institute, Fellow of the Public Relations Institute of Australia, the Australian based Director of Development for Advance, an ambassador for children's charity of Good Beginnings and lectures at University of Notre Dame, UTS and Macquarie University.
Endorsements
"A consummate professional...enormous expertise on issues affecting women, research, policy analysis and communication skills." -Robyn Foyster, former Channel 7
"I found Sharon an excellent presenter – great experience and insight – who has definitely made me think about a new approach to marketing for my organisation, thank you."-Paula Luethen - Manager, Adelaide Bank
"Delegates voted Sharon's presentation, enthusiasm, professionalism and expertise as the part of the day they valued most. Delegates wanted to hear more from her. It was an honour to have Sharon as part of our annual Businesswomen's Conference."-Suzi Dafnis National General Manager, Australian Businesswomen's Network
Public speaker, trainer, CEO, media commentator, international marketer, entrepreneur, 9MSN blogger, editorial contributor and mother – Sharon Williams' experience and knowledge is an unbeatable combination.
Sharon is a pioneer in the Australian agency industry, a Fellow of the Public Relations Institute of Australia, the Australian Director of Development for Advance globally, an ambassador for children's charity of Good Beginnings and a Chair of The CEO Institute. In 1995, she established Taurus, a boutique public relations, integrated marketing and creative agency for entrepreneurs, particularly in technology, after a successful career in marketing and management across the UK, Europe and Asia.
Under Sharon's leadership and entrepreneurial flair, Taurus is now recognised as one of Australia's highest profile agencies, offering unparalleled levels of service to entrepreneurs and global leaders.
Sharon was instrumental in helping founding client KAZ Group go from media obscurity in 1995 to one of Australia's highest-profile and largest information communications technology companies. In 2004 KAZ group was bought by Telstra.
Based in Sydney, Sharon's vision for Taurus is to provide practical and smart business communications and social media expertise to individuals and organisations – and specialize in helping entrepreneurs.
Her energetic, no-bull approach and high standards help others in reaching their personal and professional goals and achieving a work/life balance. She is especially proud of her company's culture, in which a fun-loving atmosphere and flexible working arrangements play key roles, as well as a sought after graduate intake program, Taurus FastTrack.
As a highly experienced and entertaining public speaker and voted top blogger for her 9MSN blog by Smart Company in 2011, Sharon has frequent engagements here and overseas at professional, corporate and community organisations. Sharon's presentations have won praise at conferences, expos and in-house workshops and for six consecutive years she has been the keynote speaker at the international Special Event Conference, the USA's premier annual show for event professionals.
Sharon also works as a business strategist with CEOs and MDs, partnering with them to introduce smart and practical business concepts. Her approach is unique and 'tell it how
it is' – always strategic, yet completely actionable. Sharon is a councilor of the Australian British Chamber of Commerce, a chair of The CEO Institute, Fellow of the Public Relations Institute of Australia, the Australian based Director of Development for Advance, an ambassador for children's charity of Good Beginnings and lectures at University of Notre Dame, UTS and Macquarie University.
Endorsements
"A consummate professional...enormous expertise on issues affecting women, research, policy analysis and communication skills." -Robyn Foyster, former Channel 7
"I found Sharon an excellent presenter – great experience and insight – who has definitely made me think about a new approach to marketing for my organisation, thank you."-Paula Luethen - Manager, Adelaide Bank
"Delegates voted Sharon's presentation, enthusiasm, professionalism and expertise as the part of the day they valued most. Delegates wanted to hear more from her. It was an honour to have Sharon as part of our annual Businesswomen's Conference."-Suzi Dafnis National General Manager, Australian Businesswomen's Network
MARKETING, PUBLIC RELATIONS and SOCIAL MEDIA
- Where markets are headed
- Integrated marketing
- The power of a good brief
- Public relations
- Social media platforms overview
- Social media management/strategy - TaurusEngage™
- Online reputation management
- Personal branding - TaurusProfile™
- Blogging
- Event planning skills
ENTREPRENEURIAL and MANAGEMENT
- How to start and grow a business
- Systems, time and change management
- Achieving work/life balance
- How to motivate and challenge staff
- The skills shortage
- Digital disruption
- Secrets of successful outsourcing
- Growing a business from scratch
- Outsourcing to specialists
- HR training and care of staff
- Motivation
- Entrepreneurs vs corporate managers
- Running an agency (especially...
