Shawna Suckow

If you're looking for a memorable, engaging speaker that will get live and virtual participants connecting and collaborating, hire Shawna. Her sessions have been voted "Session of the Year," and garnered near-perfect scores at most events (really!). Most of all, she'll get your participants of all experience levels to interact and create their own outcomes. She doesn't do 'boring'! If your audience wants more than a talking head - someone who will capture and hold their attention, choose Shawna.

Shawna is known as The Buyer Insider, because she's the only Sales & Marketing Speaker telling it like it is from a customer perspective. She brings 20+ years of multi-million dollar buyer experience combined with extensive research into consumer behavior. 

The bottom line is this: Shawna can help your audience break through the noise, leverage the latest sales and marketing strategies, and dominate the marketplace by understanding exactly what customers want, and how to market in a way that isn't ignored.

Shawna is a refreshingly unique, funny, and candid presenter who shares new insights into the world of consumer behavior, sales, and marketing. There's never been a bigger shift in how we buy, and the need for retailers, service providers, marketers, and B2B salespeople to adapt is immediate.

For many industries, the 2020s are a critical turning point. Our culture is evolving at the most accelerated pace in 100 years, which means we're in the midst of the biggest shift in buyer behavior in our lifetime.

Adapt or perish? How will you shift? What tools will you use? How will you connect better than ever with your customers and prospects to become unforgettable and the only obvious choice?

ABOUT SHAWNA

Shawna is obsessed with helping organizations uncover the latest trends in customer perspectives. She reveals up-to-the-minute B2B and B2C trends that impact how companies need to evolve, in both sales and marketing.

She shakes up the business-as-usual mindset, and presents a revealing perspective on the current and future state of business. Shawna offers participants ideas and tools that are immediately and easily adoptable, to dramatically impact their success. She also shares her candid, eye-opening look into what will happen if they keep doing business as usual.

Her presentations have real take-away value that will help organizations:

• Rethink the typical sales & marketing approach
• Understand how to compete against any size competitor (really!)
• Adapt to the swiftly changing preferences of their ideal customers
• Learn what's working right now to stand out, build trust, and become unforgettable.

______________________________________________________________

80% of traditional retail, service, and B2B organizations face extinction in the 2020s. Don't be traditional, be exceptional.

_____________________________________________________________________

SHAWNA'S BACKGROUND

Shawna was a multi-million-dollar B2B buyer in the hospitality industry for 20 years. In 2008 she founded an association of B2B buyers, which now has over 2,500 members across North America with over $10B in annual spend. She's written five books, with her latest lauded by Forbes as a top marketing book of the year.

What she's proud of: She's now spoken on 5 continents in 17 countries, helping audiences to understand the ever-evolving customer landscape. Honors include being named to the Global Top 100 Women Business & Tech Speakers, multiple Planners' Favorite Speakers lists, and Top 100 global marketing experts of 2020.

Three memorable things about Shawna: She played in the World Series of Poker Main Event in 2015. She's so good at parallel parking, she should get a trophy. Her first car was an orange VW Beetle that caught on fire on her way to school.