Katy Goshtasbi
JD
CA, USDo you want to increase growth and revenues by building a solid brand culture, keep employees effective, efficient, flexible AND motivated?
Katy is a business development, change, branding, and emotional-intelligence expert who shows audiences how to grow with grace. She teaches teams and leaders how to embrace transition, elevate their brand, and inspire productivity and revenue—while deepening engagement, reducing bias, and increasing emotional intelligence across the organization.
A breast-cancer survivor, Katy knows firsthand how to transform challenge into purpose. She brings that same spirit to every stage, guiding audiences to step into what serves their highest good. Her work helps people uncover their unique story, emotional resonance, and natural joy—leading to measurable boosts in confidence, communication, and business results. And she makes the entire experience fun and unforgettable.
Katy invites organizations to explore powerful questions:
Are your leaders and employees equipped to grow through change? Are they engaged, aligned, and inspired by a values-based culture? Are they empowered to reduce risk and spark innovation? She helps organizations create intentional, holistic strategies that uplift people and performance.
Katy also reminds audiences that while IQ plateaus, EQ continues to rise—and it drives nearly half of our success in life and work. Companies with emotionally intelligent teams simply perform better. Because people buy connection first, content second, Katy teaches leaders how to resonate deeply, communicate authentically, and move others into action.
Her own journey began when she arrived in the U.S. with two suitcases, expecting to stay for two weeks—and ended up building a life. She put herself through law school, practiced securities law for 13 years, and then followed a calling to make an impact in a more human, creative way. For the past 12 years, she has helped individuals and organizations worldwide elevate their personal and professional brands through insight, warmth, and a truly magnetic presence.
Katy holds a JD from Indiana University, a BS in Finance with a minor in Economics, and is a member of the Indiana and DC Bars. She is the author of Emotional Resonance Factor® (2025) and Personal Branding in One Hour for Attorneys (2013), a former Chair of the ABA Law Practice Division, and is certified in the EQi emotional-intelligence assessment.
Katy is a business development, change, branding, and emotional-intelligence expert who shows audiences how to grow with grace. She teaches teams and leaders how to embrace transition, elevate their brand, and inspire productivity and revenue—while deepening engagement, reducing bias, and increasing emotional intelligence across the organization.
A breast-cancer survivor, Katy knows firsthand how to transform challenge into purpose. She brings that same spirit to every stage, guiding audiences to step into what serves their highest good. Her work helps people uncover their unique story, emotional resonance, and natural joy—leading to measurable boosts in confidence, communication, and business results. And she makes the entire experience fun and unforgettable.
Katy invites organizations to explore powerful questions:
Are your leaders and employees equipped to grow through change? Are they engaged, aligned, and inspired by a values-based culture? Are they empowered to reduce risk and spark innovation? She helps organizations create intentional, holistic strategies that uplift people and performance.
Katy also reminds audiences that while IQ plateaus, EQ continues to rise—and it drives nearly half of our success in life and work. Companies with emotionally intelligent teams simply perform better. Because people buy connection first, content second, Katy teaches leaders how to resonate deeply, communicate authentically, and move others into action.
Her own journey began when she arrived in the U.S. with two suitcases, expecting to stay for two weeks—and ended up building a life. She put herself through law school, practiced securities law for 13 years, and then followed a calling to make an impact in a more human, creative way. For the past 12 years, she has helped individuals and organizations worldwide elevate their personal and professional brands through insight, warmth, and a truly magnetic presence.
Katy holds a JD from Indiana University, a BS in Finance with a minor in Economics, and is a member of the Indiana and DC Bars. She is the author of Emotional Resonance Factor® (2025) and Personal Branding in One Hour for Attorneys (2013), a former Chair of the ABA Law Practice Division, and is certified in the EQi emotional-intelligence assessment.
Change Happens: Use Emotional Resonance Factor (r) to easily welcome change.
Emotional intelligence accounts for nearly 45% of individual success and is a defining factor in organizational performance. Companies with emotionally intelligent leaders and teams consistently outperform competitors, strengthen culture, and elevate their position in the marketplace.
Yet change and transition are constant—and often challenging. The ability to understand and manage emotions is essential for navigating these shifts with clarity, focus, and resilience.
This...
Solving Problems at the human level: Human Decision-Making
Today’s workforce is more fragmented and uncertain than ever. Employees at every level are questioning their decision-making abilities, and leaders are being called to recognize a fundamental truth: every business decision impacts human beings—and every human being is guided by emotion.
Yet many managers and executives have never been trained to understand or use emotional intelligence to make sound, strategic decisions that drive growth.
This...
Developing Resiliency In Your Brand
We will also discover how this high resiliency also translates into a happier home life and more efficient work environment.
This session can be presented as a key-note, training or concurrent session.
Keep Your Diverse Employees and Eliminate Bias and Discrimination using Personal Branding
In order to increase diversity, reduce unconscious bias and create together harmoniously in the work place, it is critical to understand that each employee's ability to unearth and cultivate their unique brand is a must.
In this keynote, the definition of diversity, inclusion and discrimination are reframed and the solution of personal brand development is examined and applied.
Walk away with an understanding of and inspiration for:
- the...
Mitigate Risk & Drive Innovation: Conflict Free, Creative Cultures to Maintain A Diverse Workforce
Our personal brands make us unique. They also create an environment where conflict reigns if the personal brand distinctions are not clarified and harnessed for effectiveness.
This interaction session focuses on how we can have a corporate culture that mitigates risk all around AND still drives creativity and innovation- of employees and the corporation brands.
The result is a happier workforce, collaborative work environment, maximum efficiency and...
Time, Stress and Personal Brand Management.
Stress and self-confidence are directly inversely related based upon Goshtasbi's research. In this program the issue of time and stress are explored in terms of the impact on your personal brand. Audiences are presented with activities to reduce their stress and increase their self-confidence and stress.
New Ways to Manage: Be a Coach, Not a Boss
Modern leadership requires more than direction—it demands emotional intelligence, the ability to coach, and the skill to inspire others. Today’s most effective creative thought-leaders cultivate strong personal brands grounded in self-awareness, empathy, and clear communication.
In this session, participants learn how to elevate their leadership by developing a personal brand that reflects emotional intelligence and thought-leadership. They will explore practical...
Core Values Workshop: Building A Values- Driven Business Brand Culture
In this session (keynote or training) we develop the idea and strategy of how to develop a business brand culture based on values of each employee.
Millennial Issues Impacting the Personal and Business Brand
Now more than ever it is critical that the various generations understand how their personal brands differ and how to evolve their personal brands so that their impact is seen and heard far and wide within their organization and in their career.
Top 3 Mistakes to Avoid In Developing Your Personal & Business Brand
So often business professionals and organizations run the risk of ruining their personal and business brands by following the masses and not really knowing how to be unique.
In this session we'll uncover the top three mistakes everyone makes in discovering and developing their brands- in business and personally.
See More
Contract Management With A Human Touch
Contract management is a very process driven topic. However, people are behind the process.
Come learn how to see contract management from a human perspective in order to develop your best contract management system.
Introduction to Personal Branding
What is Personal Branding? Who Cares? How can it help you have a great career, business and be happy overall in life? High-impact, informative and entertaining overview of the topic taught by the personal branding expert.
Certifications & Awards
