Sam Horn

Sam Horn

VA, US
A communications strategist and keynote speaker with a 20-year track record of results from an international clientele including Intel, YPO, Fortune 500 Forum, KPMG, Cisco and NASA.

Her pioneering POP! book, endorsed by Seth Godin, Ken Blanchard, Mark Sanborn and marketing guru Jeffrey Gitomer (who calls it "a rocket ship to your success,") introduces an innovative step-by-step system for creating first-of-their-kind titles, taglines, pitches, brand messages, positioning and marketing copy that get your products and services noticed, remembered and bought.

Sam's expertise is frequently featured in major media outlets including the New York Times, BusinessWeek and FastCompany. MSNBC said, "Sam, you were the perfect guest to have on our elevator pitch segment."

Sam Horn has presented to more than a half million people worldwide (i.e., London, Geneva, Amsterdam, Dublin, Toronto, Berlin), was twice the top-ranked speaker for the International Platform Association, and a top-ranked speaker at the 2008 INC 500/5000 convention (with Jim Collins, Tom Peters and Tim Ferriss).

She's served as Pitch Coach for the USA Today Perfect Pitch and British Airways Face2Face competitions, and for Springboard Enterprises - which has helped entrepreneurs receive $6.2 billion in funding.

She is the former Executive Director and Emcee of the world-renowned Maui Writers Conference (1992-2009) and has helped hundreds of people (i.e., Charlie Pellerin, Project Manager of the Hubble Telescope) crystallize their message into quality 5C books that scaled their influence, impact and income.

Sam is known for originating first-of-their-kind, evolutionary methodologies in the communications field. Examples include:

  • POP! (Perigee-Penguin) Endorsed by Ken Blanchard and Seth Godin who says, "One-third of the way through this book, you'll be begging to hire Sam Horn as your consultant."
  • Tongue Fu!® (St. Martins Press) "A lively, positive guide that can be returned to again and again." - Library Journal "A gold mine for anyone who deals with the public." - Exec. Summaries
  • ConZentrate (St. Martins Press) "Fascinating, thought-provoking." - Dr. Stephen Covey "Horn successfully shows readers how to sharpen their minds." - Publishers Weekly
  • What's Holding You Back? (St. Martins Press) "A must-read for anyone who wants to be more polished, poised, powerful." - Jack Canfield "A fountain of wisdom." - Rabbi Harold Kushner
  • Take the Bully by the Horns (St. Martins Press) "The perfect guide on how to face those who intimidate and manipulate you - without sacrificing your integrity." - Dave Pelzer
  • Got Your Attentin? Create Intrigue and Connect With Anyone (Berrett-Kohler, 2014) Based on Sam's TEDx talk and her innovative Eyebrow Test methodology for winning buy-in.

Her pioneering POP! book, endorsed by Seth Godin, Ken Blanchard, Mark Sanborn and marketing guru Jeffrey Gitomer (who calls it "a rocket ship to your success,") introduces an innovative step-by-step system for creating first-of-their-kind titles, taglines, pitches, brand messages, positioning and marketing copy that get your products and services noticed, remembered and bought.

Sam's expertise is frequently featured in major media outlets including the New York Times, BusinessWeek and FastCompany. MSNBC said, "Sam, you were the perfect guest to have on our elevator pitch segment."

Sam Horn has presented to more than a half million people worldwide (i.e., London, Geneva, Amsterdam, Dublin, Toronto, Berlin), was twice the top-ranked speaker for the International Platform Association, and a top-ranked speaker at the 2008 INC 500/5000 convention (with Jim Collins, Tom Peters and Tim Ferriss).

She's served as Pitch Coach for the USA Today Perfect Pitch and British Airways Face2Face competitions, and for Springboard Enterprises - which has helped entrepreneurs receive $6.2 billion in funding.

She is the former Executive Director and Emcee of the world-renowned Maui Writers Conference (1992-2009) and has helped hundreds of people (i.e., Charlie Pellerin, Project Manager of the Hubble Telescope) crystallize their message into quality 5C books that scaled their influence, impact and income.

Sam is known for originating first-of-their-kind, evolutionary methodologies in the communications field. Examples include:

  • POP! (Perigee-Penguin) Endorsed by Ken Blanchard and Seth Godin who says, "One-third of the way through this book, you'll be begging to hire Sam Horn as your consultant."
  • Tongue Fu!® (St. Martins Press) "A lively, positive guide that can be returned to again and again." - Library Journal "A gold mine for anyone who deals with the public." - Exec. Summaries
  • ConZentrate (St. Martins Press) "Fascinating, thought-provoking." - Dr. Stephen Covey "Horn successfully shows readers how to sharpen their minds." - Publishers Weekly
  • What's Holding You Back? (St. Martins Press) "A must-read for anyone who wants to be more polished, poised, powerful." - Jack Canfield "A fountain of wisdom." - Rabbi Harold Kushner
  • Take the Bully by the Horns (St. Martins Press) "The perfect guide on how to face those who intimidate and manipulate you - without sacrificing your integrity." - Dave Pelzer
  • Got Your Attentin? Create Intrigue and Connect With Anyone (Berrett-Kohler, 2014) Based on Sam's TEDx talk and her innovative Eyebrow Test methodology for winning buy-in.

Eyebrow Test

Can You Get Anyone Interested in Anything .. in 60 seconds?

Did you know people today are suffering from INFO-Besity?

Customers and decision-makers do not want more information. They can get all the information they want, any time they want, for a click of a link ... free. People want to be intrigued, and they want to be intrigued ... fast. 

Imagine if you could learn new ways to quickly capture people's attention, respect and...

BrandingEntertainment-basedAudience ActivityEducational / InformativeInspirational / Life-changing

POP!

Create Clear, Consistent and Compelling Messaging that Makes Your Business and Priority Projects One-of-a-Kind, Not One-of-Many. 

Your brand is not what you know about you do...your brand is what others think and know about what you do. What would someone you met last week tell a friend about your company, service or idea? Do you like the answer?

Whether you are launching a business, starting a new project...

BrandingEntertainment-basedAudience ActivityEducational / InformativeInspirational / Life-changing

Tongue Fu!

If you've ever been tongue-tied - or given a tongue-lashing (and regretted it), you know there can be  consequences to saying the wrong thing, at the wrong time, to the wrong person.

Tongue Fu!® offers constructive alternatives that turn hostility into harmony and help you avoid a mental breakdown in the face of aggression, resistance and frustration.

With Tongue Fu!® your audience will learn:

• Words to use (and words...

Entertainment-basedAudience ActivityEducational / InformativeTechnical / SpecificInspirational / Life-changingHumorous / FunnyCommunication