Shelley Row, PE, CSP

Your team's future is at stake. You have technical staff with analytical skills that are great until it's time for them to lead.

All too frequently, they blow it when transitioning into management. Stop assuming smart technical people know how to lead. Stop wasting the potential of these high-functioning individuals. Get the skills they need now with training developed and designed by an engineer who made the transition into leadership.

At Blue Fjord Leaders, Shelley engineers leaders who see beyond the data to balance hardline analytics with gut feel. Plus, Shelley was named by Inc. Magazine as a top 100 leadership speaker.

Sought-after managers need these skills and we can help you get them.
Decision-making: Tackle complex decisions with confidence and decisiveness because data alone isn't always enough.
Self-awareness: Learn to self-reflect so that you can self-correct for increased self-confidence.
Communication: Effectively exchange information while enhancing the relationship even in difficult situations.
Relationship building: Create human connection for the secret weapon to your business success.
Adaptability: Guide otherwise regimented teams through change.
Delegation: Transition from a doer to a leader.

All programs, whether for individuals or for your organization, are science & research based, application-oriented, incorporate in-depth experiential learning and can be customized to your organization's needs. They are designed within the Blue Fjord Leadership System that lays a foundation for management skills. Modules on specific topics (like delegation, dealing with difficult people, change management and more) build on the foundation.

All programs are designed for retention, application, and longevity. No more one-and-done training that wastes everyone's time.

The impact of these programs is high because Shelley has been there and done that. As an engineer, she made the transition from technical expert to manager to leader. She knows what it takes and has studied optimal ways to communicate this information so that it is relevant and applied.

Origin of Blue Fjord Leaders:

If landscapes had a personality, fjords would be bold. Fjords are the dramatic intertwining of land and water. In some traditions, land represents the power of thought and intellect while water represents the equally powerful domain of intuition and feeling. Blue Fjord Leaders embody the skilled integration and application of both forces. That's what sets Blue Fjord leaders apart.

Hear from clients:

"Personal relationships are so much better...that we're just able to get complex work done much faster."

"I would say that we have reduced the amount of time that it takes to make decisions, so I think our agility and flexibility have improved..."

"Really it has the greatest impact on the team because now the sum is greater in terms of value, in terms of communication, in terms of stress reduction, in terms of efficiency, better understanding and getting things done right the first time and in less time. I think there's the value."

American Society of Association Executives

• This was fantastic! It is great to understand the cognitive process to enable better decision-making. Shelley was funny, insightful, and is an excellent speaker. Stacy Andrews, National Strengths and Conditioning Association

National Retail Federation

• Shelley Row was an invaluable keynote speaker whose participation was closely tied to the success of our event. Not only did she spend numerous hours connecting with key members to tailor her presentation specifically to our Loss Prevention community, her presentation was extremely informative and engaging – our audience was enamored! Bob Moraca, VP, Loss Prevention, NRF

Professional Convention Management Association

• Shelley grabbed the group's attention from the start and kept us engaged and entertained throughout her program. The survey reviews from her presentation included "great energy and great job getting everyone involved", "amazing" and "wove in brain science and helped us drill down into recognizing our triggers and core values to help us modify our behavior". She was the star presenter in a lineup of 15 speakers and truly delivered relevant information and actionable takeaways to our 200+ attendees. –Mary Gallagher, CMP, PCMA Capital Chapter 2015 President

Asbury Communities, Inc.

• Shelley was phenomenal! She spent an inordinate amount of time with us prior to the conference, wanting to ensure her topic aligned with the other speakers and topics. Our leaders took so much away from her presentation and are still talking about her stories which so nicely illustrated her theory and content. She was without a doubt the highlight of our two-day event!! Carol Dennis, Director, Asbury Communities, Inc.