
Lon Safko
Lon Safko
BIOGRAPHY
Lon Safko is a bestselling author, speaker, trainer, consultant, and isthe creator of the "First Computer To Save A Human Life" as coined by Steve Jobs, Apple, Inc. That computer, along with 18 other inventions and more than 30,000 of Lon's papers, are in the Smithsonian Institution in Washington, D.C. This alone is a testimony to Lon's creativity.
Lon is the host of the world's first PBS Television Special "Social Media & You... Communicating In A Digital World". Lon has gone on to create numerous hardware and software solutions for the physically challenged, developed the first CAD software for civil engineers, designed the archetypes for the Apple Newton & Microsoft's Bob Operating Systems, and is also responsible for those handy little Tool-Tips help-balloon pop-ups!
Lon has founded over 14 successful companies, including Paper Models, Inc., which developed "Three-Dimensional Internet Advertising" and "Virtual-Electronic-Retailing" "V-E-Tailing" for business, promotions, and education for, which Lon holds three United States Patents.
Lon has been recognized for his creativity with such prestigious awards as; The Westinghouse Entrepreneur of the Year, Arizona Innovation Network's Innovator of the Year, The Arizona Software Association's Entrepreneur of the Year, twice nominated for the Ernst & Young / Inc. Magazine Entrepreneur of the Year, The Public Relations Society of America's, Edward Bernays, Mark of Excellence Award, and nominated as a Fellow to the nation's Computer History Museum. Lon has also been featured in Entrepreneur Magazine, PC Novice, INC. Magazine, CFO, Popular Science Magazines and the New York Times just to name a few.
Lon was even selected by the Smithsonian Institution to represent "The American Inventor" at their annual conference, and is now part of the Guinness World Records!
Lon is an author of remarkable breadth, writing nine innovative bestselling books, which have helped guide corporations in mastering social media marketing, integrating traditional, digital, and social media marketing.
Lon trains executives to think creatively, uncovering the secrets of increasing customers, sales and revenue. Lon's bestselling book published by John Wiley & Sons "The Social Media Bible," unlocks the mysteries of the hottest new Internet wave, Social Media, such as Facebook, Twitter, and LinkedIn, for business. This book is transforming corporate, government,and non-profit marketing strategies and how they use these new media to reach their desired audiences with powerful messages and efficiency. His book hit #1 on Amazon in both Business & Marketing categories, is in it's Third Edition and five languages.
Lon is also a professional blogger for Fast Company, appointed the first Ambassador to SCORE, and is an USAToday CEO Advisor. Lon's newest bestseller, The Fusion Marketing Bible, published by McGraw Hill will truly change the way we do marketing and sales by looking at marketing in a completely different way; 3D!
Along with Lon's other inventions, The Safko Wheel Marketing Toolkit, concept will leverage your existing marketing to make it significantly more effective, while adding to your company's bottom-line without any additional expense! The Safko Wheel is even U.S. Patent Pending!
Lon privately coaches companies on harnessing innovative thinking and social media strategies to create higher productivity and profits. Lon's presentations are personalized to help corporate, government, higer ed, and non-profit executives world wide improve their operations and performance by capturing their innovative potential.
As Lon says, "When you see your world with a different perspective, you see new ways to do everything!" Lon Safko sees the world in a new way every single day!
Lon Safko
BIOGRAPHY
Lon Safko is a bestselling author, speaker, trainer, consultant, and isthe creator of the "First Computer To Save A Human Life" as coined by Steve Jobs, Apple, Inc. That computer, along with 18 other inventions and more than 30,000 of Lon's papers, are in the Smithsonian Institution in Washington, D.C. This alone is a testimony to Lon's creativity.
Lon is the host of the world's first PBS Television Special "Social Media & You... Communicating In A Digital World". Lon has gone on to create numerous hardware and software solutions for the physically challenged, developed the first CAD software for civil engineers, designed the archetypes for the Apple Newton & Microsoft's Bob Operating Systems, and is also responsible for those handy little Tool-Tips help-balloon pop-ups!
Lon has founded over 14 successful companies, including Paper Models, Inc., which developed "Three-Dimensional Internet Advertising" and "Virtual-Electronic-Retailing" "V-E-Tailing" for business, promotions, and education for, which Lon holds three United States Patents.
Lon has been recognized for his creativity with such prestigious awards as; The Westinghouse Entrepreneur of the Year, Arizona Innovation Network's Innovator of the Year, The Arizona Software Association's Entrepreneur of the Year, twice nominated for the Ernst & Young / Inc. Magazine Entrepreneur of the Year, The Public Relations Society of America's, Edward Bernays, Mark of Excellence Award, and nominated as a Fellow to the nation's Computer History Museum. Lon has also been featured in Entrepreneur Magazine, PC Novice, INC. Magazine, CFO, Popular Science Magazines and the New York Times just to name a few.
Lon was even selected by the Smithsonian Institution to represent "The American Inventor" at their annual conference, and is now part of the Guinness World Records!
Lon is an author of remarkable breadth, writing nine innovative bestselling books, which have helped guide corporations in mastering social media marketing, integrating traditional, digital, and social media marketing.
Lon trains executives to think creatively, uncovering the secrets of increasing customers, sales and revenue. Lon's bestselling book published by John Wiley & Sons "The Social Media Bible," unlocks the mysteries of the hottest new Internet wave, Social Media, such as Facebook, Twitter, and LinkedIn, for business. This book is transforming corporate, government,and non-profit marketing strategies and how they use these new media to reach their desired audiences with powerful messages and efficiency. His book hit #1 on Amazon in both Business & Marketing categories, is in it's Third Edition and five languages.
Lon is also a professional blogger for Fast Company, appointed the first Ambassador to SCORE, and is an USAToday CEO Advisor. Lon's newest bestseller, The Fusion Marketing Bible, published by McGraw Hill will truly change the way we do marketing and sales by looking at marketing in a completely different way; 3D!
Along with Lon's other inventions, The Safko Wheel Marketing Toolkit, concept will leverage your existing marketing to make it significantly more effective, while adding to your company's bottom-line without any additional expense! The Safko Wheel is even U.S. Patent Pending!
Lon privately coaches companies on harnessing innovative thinking and social media strategies to create higher productivity and profits. Lon's presentations are personalized to help corporate, government, higer ed, and non-profit executives world wide improve their operations and performance by capturing their innovative potential.
As Lon says, "When you see your world with a different perspective, you see new ways to do everything!" Lon Safko sees the world in a new way every single day!
Fusion Marketing... It's What's Next!
FUSION Marketing... It's What's Next
A Totally New Concept, Fusing Traditional Media, Social Media, Digital Media. Into.. TraDigital Media!
If you are still calling yourself a "Social Media Expert" then you're announcing to the world that you have been left behind. If you're an expert in Facebook and Twitter, then you're trying to build a house restricted to using only two tools. Social media is an amazing marketing tool set that's been for the past 5+...
INNOVATIVE THINKING – THE PROCESS
INNOVATIVE THINKING - THE PROCESS
Ever wonder why some people are more innovative and spontaneous others in creating new ideas? Lon is a proven innovator who shares his copyrighted method of innovation, The 5-W's of Innovation, which uncovers the secrets necessary to help you think more innovatively and creatively every time to consistently solve your toughest problems. Innovation leads to competitive advantage, costs savings, and a greater bottom line for you and...
Social Media & You… Communicating In A Digital World
Social Media & You... Communicating In A Digital World
Social media is much more than having a Facebook page and sending a few tweets. It is about understanding all of the available tools and knowing which ones to use and how to use them most effectively. It's about understanding terms such as "the fundamental shift in power", "link love", "Google Juice" and "What the SEO advantages are to blogging?". It's about using QR codes and mobile marketing,...
