Anna Liotta
Hall of Fame speaker and author of Unlocking Generational CODES, Anna helps leaders lock the collective wisdom of each generation & create inclusive experiences for talent and customers.
"Anna Liotta has found a way to combine storytelling with theory and leave her audience with motivation to put her ideas into practice." ~ L.S., Microsoft
Anna Liotta, Founder of The Generational Institute and author of Unlocking Generational CODES, is an award-winning keynote speaker and consultant.
Growing up the youngest girl of 19 children, in a household of six generations, gave Anna a front-row, insider's view into generational communication challenges. This unique upbringing along with a Master's degree in Interpersonal Communication and over 15 years as a consultant, coach, speaker and author led Anna to develop her interdisciplinary approach into what makes the generations tick and what ticks them off.
Using crucial elements of communications, sociology, business, psychology and demography Anna provides strategies for how to:
- Reduce generational conflict, confusion and costly missteps.
- Decrease Millennial talent turnover and lost productivity.
- Avoid communication pitfalls when selling across generations.
- Overcome differences in how each generation defines customer service.
- Transform generational obstacles into opportunities.
- Lead, mentor, sell and serve across generations.
A Certified Speaking Professional and adjunct faculty member in the University of Washington's Executive MBA program, Anna also serves as the chair of the institutional advancement committee on the board of trustees at Antioch University.
As the multi-generational talent pool intensifies it becomes more difficult to keep up with what keeps employees and customers engaged. Anna helps her clients and audiences to effectively acquire and retain clients and talent by understanding the motivations, perspectives and aspirations of each generation.
Anna Liotta has a deep understanding of how generational dynamics are affecting business success. She has worked with successful companies such as Microsoft, Merrill Lynch, Amazon, the PGA and NBA and been consulted as an expert by ESPN, FOX News, the BBC, NPR, PBS and the New York Post.
"Anna Liotta has found a way to combine storytelling with theory and leave her audience with motivation to put her ideas into practice." ~ L.S., Microsoft
Anna Liotta, Founder of The Generational Institute and author of Unlocking Generational CODES, is an award-winning keynote speaker and consultant.
Growing up the youngest girl of 19 children, in a household of six generations, gave Anna a front-row, insider's view into generational communication challenges. This unique upbringing along with a Master's degree in Interpersonal Communication and over 15 years as a consultant, coach, speaker and author led Anna to develop her interdisciplinary approach into what makes the generations tick and what ticks them off.
Using crucial elements of communications, sociology, business, psychology and demography Anna provides strategies for how to:
- Reduce generational conflict, confusion and costly missteps.
- Decrease Millennial talent turnover and lost productivity.
- Avoid communication pitfalls when selling across generations.
- Overcome differences in how each generation defines customer service.
- Transform generational obstacles into opportunities.
- Lead, mentor, sell and serve across generations.
A Certified Speaking Professional and adjunct faculty member in the University of Washington's Executive MBA program, Anna also serves as the chair of the institutional advancement committee on the board of trustees at Antioch University.
As the multi-generational talent pool intensifies it becomes more difficult to keep up with what keeps employees and customers engaged. Anna helps her clients and audiences to effectively acquire and retain clients and talent by understanding the motivations, perspectives and aspirations of each generation.
Anna Liotta has a deep understanding of how generational dynamics are affecting business success. She has worked with successful companies such as Microsoft, Merrill Lynch, Amazon, the PGA and NBA and been consulted as an expert by ESPN, FOX News, the BBC, NPR, PBS and the New York Post.
Attracting and Keeping the Next Generation of Talent: Putting the "SUCCESS" in your SUCC
With five generations meeting in the workforce for the first time in history, leaders are challenged daily to find new ways to attract and keep the next generation of talent.
Leaders are faced with the reality of 10,000 Baby Boomers turning 62 each day and beginning to retire from management roles. Never before has it been more important for leaders to develop a powerful plan for succession management.
Unfortunately, what worked to attract and keep talent previously is not...
What Makes the Generations Tick and What Ticks Them OFF!
We all know the Millennials are here, the real question is what to do about them. How do we maximize their energy, ideas and leverage their high expectations to create win/wins?
Anna Liotta, best-selling author of Unlocking Generational CODES will share how organizations are not only successfully attracting the best and brightest Millennials, but how their Gen Xer and Boomer bosses are engaging them to deliver top results (without losing their minds).
Selling Across the Generations
Anna Liotta crafts each keynote to deliver a customized experience that blends transformational stories, current research, and relevant case studies.
Generational Complaints:
"They waste my time with stories about 'when I started out'."
"They don't appreciate the value of a face to face meeting."
"They don't know how to dress appropriately for a sales call."
"They think Power...
Customer Service: The New Rules of Engagement
Are you losing people, customers and sales because of generational friction?
Anna crafts each keynote to deliver a customized experience that blends transformational stories, current research, and relevant case studies. This engaging keynote will help you understand, lead, sell, and deliver extraordinary customer service to every generation.
Generational Complaints:
- "They are always looking at their phones."
- "They are blunt...
Managing and Motivating in a Multigenerational Marketplace
Are you losing people, productivity and profits because of generational friction?
Anna crafts each keynote to deliver a customized experience that blends transformational stories, current research, and relevant case studies. This engaging keynote help you understand, lead, and motivate each generation in your workforce.
Generational Complaints:
"They are snowflakes who need constant feedback."
"They never want to try anything new, they are tech...
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