
Jim Sterne
Jim Sterne focuses his thirty-five years in sales and marketing on creating and strengthening customer relationships through digital communications. He sold business computers to companies that had never owned one in the 1980s, consulted and keynoted about online marketing in the 1990's, founded a conference and a professional association around digital analytics in the 2000's and has written twelve books on Internet advertising, marketing and customer service including the humorous Devil's Data Dictionary and his latest, Artificial Intelligence for Marketing: Practical Applications.
Sterne has consulted to some of the world's largest companies; lectured at MIT, Stanford, USC, Harvard and Oxford. Since 2002, He has remained active producing the eMetrics Summit and since 2004 as cofounder and Board Chair of the Digital Analytics Association. He was named one of the top 25 Hot Speakers by the National Speakers Association. Sterne is on the Advisory Board of a variety of startups and a member of the Organizing Committee of People Centered Internet.
Jim Sterne focuses his thirty-five years in sales and marketing on creating and strengthening customer relationships through digital communications. He sold business computers to companies that had never owned one in the 1980s, consulted and keynoted about online marketing in the 1990's, founded a conference and a professional association around digital analytics in the 2000's and has written twelve books on Internet advertising, marketing and customer service including the humorous Devil's Data Dictionary and his latest, Artificial Intelligence for Marketing: Practical Applications.
Sterne has consulted to some of the world's largest companies; lectured at MIT, Stanford, USC, Harvard and Oxford. Since 2002, He has remained active producing the eMetrics Summit and since 2004 as cofounder and Board Chair of the Digital Analytics Association. He was named one of the top 25 Hot Speakers by the National Speakers Association. Sterne is on the Advisory Board of a variety of startups and a member of the Organizing Committee of People Centered Internet.
Artificial Intelligence for Marketing
Jim introduces marketing professionals of all ranks to the theory, the language and the practical application of these disruptive technologies. While he will not teach you how to be a data scientist,...
Adopting Generative AI into the Enterprise
Format: 30-60 minute keynote or breakout, 1/2 day workshop,
This program is perfect for:
- Executives trying to manage their AI transformation
- Teams who are looking to improve and optimize their processes.
The audience will leave with:
- A fresh perspective of how AI can help
- A clear picture of what it...

