Peter Roussel

Peter Roussel

TX, US
Former White House Spokesman ... Strategic Communications Consultant/Media Trainer ... Speaker ... Television & Radio Commentator ... Author/Columnist/Editor

With over 40 years of experience in business, government, politics and media, including two tours of duty in the White House and service as an assistant to Presidents Ford, Reagan and George H.W. Bush, Peter Roussel is now a public relations consultant, author, public speaker and television and radio commentator based in Houston, Texas.

From 1981-87 Mr. Roussel served in the White House under President Reagan as Special Assistant and Deputy Press Secretary.  His duties as a spokesman for the President of the United States required briefings of the White House press corps and accompanying President Reagan on domestic and foreign trips, including summit meetings with Russian President Mikhail Gorbachev at Geneva in 1985 and Iceland in 1986. On one of his first days in the Reagan White House he was assigned to create and implement strategic media relations and serve as press spokesman for the landmark historic appointment of Sandra Day O'Connor as Justice to the Supreme Court.

His career in Washington began in 1969 when he was named press secretary to U.S. Congressman George Bush.  In 1970 he was campaign press secretary in Mr. Bush's race for the U.S. Senate.  When Congressman Bush was named U.S. Ambassador to the United Nations in 1971, Mr. Roussel joined him there as his personal press officer, serving during a two-year period of headline-making events, including the admission of the People's Republic of China.  In 1973 Ambassador Bush was appointed Chairman of the Republican National Committee and Mr. Roussel returned with him to Washington, continuing to serve as his personal press officer.

In 1974 Mr. Roussel assumed his first assignment at the White House as Staff Assistant to President Ford.  In 1976 he transferred to the President Ford Committee as special assistant to the campaign's national director, James. A. Baker, III, and subsequently was communications director for Mr. Baker's 1978 campaign for Attorney General of Texas.

Mr. Roussel is an on--camera television commentator for the ABC-TV affiliate station in Houston (KTRK-TV), offering analysis on government and political affairs.  He is also an on-air commentator for Newsradio KTRH. He is the author of the novel, Ruffled Flourishes, to be published by Bright Sky Press in 2009.  It draws on his experiences as a press spokesman at the White House and has been acclaimed by national media.  The late Jack Valenti, former President of the Motion Picture Association, said:  "It's a superior piece of work, reeking of authenticity."  Mr. Roussel has also written articles for the New York Times, Washington Post and other publications.  From 1992-2003 he was Executive Vice President and a managing partner of Neumann Roussel Public Relations.  From 2004-2008, he was a columnist for Intown magazine, writing 54 monthly columns and serving as editor, June, 2005-April 2008.

He was graduated in 1965 from the University of Houston where he was honored in 1983 as a Distinguished Alumnus.  In 1986 he was selected to receive the first Distinguished Communications Alumnus Award presented by that university.  He has served as a visiting lecturer at Texas A&M University, the University of Houston and Houston Baptist University on the subject of the press and the presidency.

MOST REQUESTED TOPICS:
Humor In The White House!
Can the Modern Presidency Survive the Modern Media?
Media Training For Today's Fast-Paced World Where Effective Communications Is Essential! 
Life Of A White House Spokesman: How I Survived Sam Donaldson, Helen Thomas And A Lot More!
So You Want To Effectively Communicate With Leaders And Others? Here’s How!
So You Want To Truly Follow Elections? Here’s What To Look For!
Meet The Press: How To Do It In Times Of Crisis Or Calm!
How Not To Write A Book! As Told By The Author of Ruffled Flourishes

With over 40 years of experience in business, government, politics and media, including two tours of duty in the White House and service as an assistant to Presidents Ford, Reagan and George H.W. Bush, Peter Roussel is now a public relations consultant, author, public speaker and television and radio commentator based in Houston, Texas.

From 1981-87 Mr. Roussel served in the White House under President Reagan as Special Assistant and Deputy Press Secretary.  His duties as a spokesman for the President of the United States required briefings of the White House press corps and accompanying President Reagan on domestic and foreign trips, including summit meetings with Russian President Mikhail Gorbachev at Geneva in 1985 and Iceland in 1986. On one of his first days in the Reagan White House he was assigned to create and implement strategic media relations and serve as press spokesman for the landmark historic appointment of Sandra Day O'Connor as Justice to the Supreme Court.

His career in Washington began in 1969 when he was named press secretary to U.S. Congressman George Bush.  In 1970 he was campaign press secretary in Mr. Bush's race for the U.S. Senate.  When Congressman Bush was named U.S. Ambassador to the United Nations in 1971, Mr. Roussel joined him there as his personal press officer, serving during a two-year period of headline-making events, including the admission of the People's Republic of China.  In 1973 Ambassador Bush was appointed Chairman of the Republican National Committee and Mr. Roussel returned with him to Washington, continuing to serve as his personal press officer.

In 1974 Mr. Roussel assumed his first assignment at the White House as Staff Assistant to President Ford.  In 1976 he transferred to the President Ford Committee as special assistant to the campaign's national director, James. A. Baker, III, and subsequently was communications director for Mr. Baker's 1978 campaign for Attorney General of Texas.

Mr. Roussel is an on--camera television commentator for the ABC-TV affiliate station in Houston (KTRK-TV), offering analysis on government and political affairs.  He is also an on-air commentator for Newsradio KTRH. He is the author of the novel, Ruffled Flourishes, to be published by Bright Sky Press in 2009.  It draws on his experiences as a press spokesman at the White House and has been acclaimed by national media.  The late Jack Valenti, former President of the Motion Picture Association, said:  "It's a superior piece of work, reeking of authenticity."  Mr. Roussel has also written articles for the New York Times, Washington Post and other publications.  From 1992-2003 he was Executive Vice President and a managing partner of Neumann Roussel Public Relations.  From 2004-2008, he was a columnist for Intown magazine, writing 54 monthly columns and serving as editor, June, 2005-April 2008.

He was graduated in 1965 from the University of Houston where he was honored in 1983 as a Distinguished Alumnus.  In 1986 he was selected to receive the first Distinguished Communications Alumnus Award presented by that university.  He has served as a visiting lecturer at Texas A&M University, the University of Houston and Houston Baptist University on the subject of the press and the presidency.

MOST REQUESTED TOPICS:
Humor In The White House!
Can the Modern Presidency Survive the Modern Media?
Media Training For Today's Fast-Paced World Where Effective Communications Is Essential! 
Life Of A White House Spokesman: How I Survived Sam Donaldson, Helen Thomas And A Lot More!
So You Want To Effectively Communicate With Leaders And Others? Here’s How!
So You Want To Truly Follow Elections? Here’s What To Look For!
Meet The Press: How To Do It In Times Of Crisis Or Calm!
How Not To Write A Book! As Told By The Author of Ruffled Flourishes