
William Thourlby
THE ORIGINAL MARLBORO MAN.
The first Marlboro Man helped make rugged good looks the "in" image. Thourlby parlayed his experience in projecting a desired image into a lucrative consulting business, His book "YOU ARE WHAT YOU WEAR" was among the first to proclaim the importance of image in the corporate world.
Most people in the corporate world send conflicting messages, the first of which cancels out the second. We all want to be respected and we all want to be loved. But you must forget about one of them in the business world.
His latest book, "PASSPORT TO POWER" expands and updates the message that image equals power.
THE ORIGINAL MARLBORO MAN.
The first Marlboro Man helped make rugged good looks the "in" image. Thourlby parlayed his experience in projecting a desired image into a lucrative consulting business, His book "YOU ARE WHAT YOU WEAR" was among the first to proclaim the importance of image in the corporate world.
Most people in the corporate world send conflicting messages, the first of which cancels out the second. We all want to be respected and we all want to be loved. But you must forget about one of them in the business world.
His latest book, "PASSPORT TO POWER" expands and updates the message that image equals power.
