David Riddell

David, who has a degree in Public and International Relations, began his career in Ottawa with Bank One VISA.    David is bilingual and was the Marketing Manager to Small Business VISA Accounts before joining the Marketing team at MYC-Kanata.  As the Marketing Manager at RBC, David designed, implemented, and followed through prospecting/recruiting/marketing campaigns geared to small business and the follow-through involved profiling, assessing the financial needs, managing, and dealing with customer concerns on an on-going basis.  Currently, David is the Vice President and COO of Music for Young Children and is responsible for the brand and advertising continuity for this international company.   David is a member of the Canadian Professional Sales Association (CPSA), and Canadian Marketing Association (CMA), he works closely with his business mentor and attends Leadership Dialogues, an intensive leadership training course. He is currently attending a course on marketing in a Niche market with Susan Friedmann, the expert behind tradeshow and niche marketing practices.   David is currently presenting on Brand Authenticity!