
JoBe Cerny
JoBe Cerny is an actor, writer, director and producer – and a well-known public speaker.
He is best known as the voice of the Pillsbury Doughboy, but his Silent Spokesman Character for Cheer Detergent made him one of America’s most recognized television commercial actors. Cheer won 155 major advertising awards around the world including the Golden Lion at Cannes International Commercial Festival for Best in the World. Ad Age, Ad Week, Entertainment Weekly, and TV Guide all rate his Cheer commercials as one of the Best 50 Television Advertising Campaigns of all time.
He also has extensive advertising and business communications experience with General Motors, Procter & Gamble, SC Johnson, General Mills, Sara Lee, Kellogg’s, Coca Cola, McDonald’s, United Airlines, Disney, Discover Card, American Express, Carrier, Baxter, Abbott, Gould, Northwestern Mutual, Allstate, GMAC Real Estate, Autolite, Yamaha, Bombardier, The United States Postal Service, Medicare, and Waste Management.
Mr. Cerny is president of Cerny/American Creative in Chicago. Cerny/American Studios produces national radio and television commercials, feature films, radio programming, and business to business communication videos and live business meetings. JoBe Cerny and his staff have been creative directors and speech writers of annual business meetings in locations around the world for many of the companies listed above.
Mr. Cerny is the recommended speaker of the American Advertising Federation on the subject of creativity.
MOST REQUESTED TOPIC:
The Nothing Speech
That’s right! JoBe Cerny talks about Nothing! Audiences describe his speech as: “humorous, inspirational, moving, educational, entertaining, mind-expanding.”
He frequently attracts record crowds and typically gets Letters of Recommendation encouraging other groups to book him so they can learn Nothing, too.
Keep in mind, The Nothing Speech is a business speech, and nothing is the subject. Cerny/American Creative is a company that specializes in creative thinking, and the Nothing Speech is about opening doors to new ways of thinking. JoBe Cerny defines the art of creativity as “learning to think about things no one has ever thought of before.”
The best business opportunities arise in situations where no solutions exist. It is always easiest to sell customers something when they have nothing. Once recognized, nothing can become an opportunity to create something new to fill the void. This speech trains people to see things that are not there (the nothings of life) and turn them into something!
JoBe frequently does radio talk shows before his speech.
JoBe Cerny is an actor, writer, director and producer – and a well-known public speaker.
He is best known as the voice of the Pillsbury Doughboy, but his Silent Spokesman Character for Cheer Detergent made him one of America’s most recognized television commercial actors. Cheer won 155 major advertising awards around the world including the Golden Lion at Cannes International Commercial Festival for Best in the World. Ad Age, Ad Week, Entertainment Weekly, and TV Guide all rate his Cheer commercials as one of the Best 50 Television Advertising Campaigns of all time.
He also has extensive advertising and business communications experience with General Motors, Procter & Gamble, SC Johnson, General Mills, Sara Lee, Kellogg’s, Coca Cola, McDonald’s, United Airlines, Disney, Discover Card, American Express, Carrier, Baxter, Abbott, Gould, Northwestern Mutual, Allstate, GMAC Real Estate, Autolite, Yamaha, Bombardier, The United States Postal Service, Medicare, and Waste Management.
Mr. Cerny is president of Cerny/American Creative in Chicago. Cerny/American Studios produces national radio and television commercials, feature films, radio programming, and business to business communication videos and live business meetings. JoBe Cerny and his staff have been creative directors and speech writers of annual business meetings in locations around the world for many of the companies listed above.
Mr. Cerny is the recommended speaker of the American Advertising Federation on the subject of creativity.
MOST REQUESTED TOPIC:
The Nothing Speech
That’s right! JoBe Cerny talks about Nothing! Audiences describe his speech as: “humorous, inspirational, moving, educational, entertaining, mind-expanding.”
He frequently attracts record crowds and typically gets Letters of Recommendation encouraging other groups to book him so they can learn Nothing, too.
Keep in mind, The Nothing Speech is a business speech, and nothing is the subject. Cerny/American Creative is a company that specializes in creative thinking, and the Nothing Speech is about opening doors to new ways of thinking. JoBe Cerny defines the art of creativity as “learning to think about things no one has ever thought of before.”
The best business opportunities arise in situations where no solutions exist. It is always easiest to sell customers something when they have nothing. Once recognized, nothing can become an opportunity to create something new to fill the void. This speech trains people to see things that are not there (the nothings of life) and turn them into something!
JoBe frequently does radio talk shows before his speech.