Lisa Peskin

Lisa Peskin

MBAPA, US
Throughout her career, Lisa has developed an award-winning reputation as a motivational and results-oriented sales professional and speaker.

Lisa Peskin, CEO, has more than 25 years of experience in sales performance and management. Throughout her career, she has developed an award-winning reputation as a motivational and results-oriented sales professional. After a successful career as Vice President of Sales for Automatic Data Processing (ADP), running a 40 man sales force, Lisa launched her own sales training, consulting and coaching business in 2003. Since then, Lisa has helped thousands of sales professionals and sales managers increase their sales through training, just in time support and programs designed to maximize opportunities and drive ROI.


Lisa launched Business Development University in 2010 with the goal of helping sales and sales management professionals maximize their performance and potential. Lisa and her team are passionate about making an impact on individuals, teams and companies by helping them fill their sales pipelines with more qualified prospects on a consistent basis, close more business and ultimately exceed sales goals and expectations. In addition, the BDU team helps individuals that are managing and running sales teams to be as effective as possible in developing and motivating their sales associates to ultimately maximize their performance.


Lisa received a Bachelor's degree in Psychology from Pennsylvania State University and an MBA in Marketing from Temple University. Lisa resides in Upper Dublin, PA and is married with two children.

Lisa Peskin, CEO, has more than 25 years of experience in sales performance and management. Throughout her career, she has developed an award-winning reputation as a motivational and results-oriented sales professional. After a successful career as Vice President of Sales for Automatic Data Processing (ADP), running a 40 man sales force, Lisa launched her own sales training, consulting and coaching business in 2003. Since then, Lisa has helped thousands of sales professionals and sales managers increase their sales through training, just in time support and programs designed to maximize opportunities and drive ROI.


Lisa launched Business Development University in 2010 with the goal of helping sales and sales management professionals maximize their performance and potential. Lisa and her team are passionate about making an impact on individuals, teams and companies by helping them fill their sales pipelines with more qualified prospects on a consistent basis, close more business and ultimately exceed sales goals and expectations. In addition, the BDU team helps individuals that are managing and running sales teams to be as effective as possible in developing and motivating their sales associates to ultimately maximize their performance.


Lisa received a Bachelor's degree in Psychology from Pennsylvania State University and an MBA in Marketing from Temple University. Lisa resides in Upper Dublin, PA and is married with two children.

Top Ten Secrets to Success in Sales

What does it take to be successful in sales? BDU's CEO Lisa Peskin has the answers! She's compiled some of the top secrets from the best sales performers at hundreds of companies into a comprehensive top ten list that she's now sharing with you. Learn these secrets to help you determine if you have the right game plan in place in order to achieve your revenue goals and find out which three areas, if improved upon, will have the largest impact on your sales.
SalesAudience ActivityEducational / Informative

How to Maximize Your Networking ROI

Most professionals understand that networking is a key component to business success, but how do you make networking work for you? BDU's CEO Lisa Peskin will discuss how to make sure your time spent networking, whether at a large event with many new people or over a cup of coffee with just one contact, is purposeful. She'll talk about how to select the people you want in your network and the ways to continue to truly nurture the relationships for the long term.

NetworkingAudience ActivityEducational / Informative

Developing a Highly Effective Sales Game Plan

Most salespeople wake up in the morning, check their messages, look at the calendar for their appointments scheduled...and then just wing it. However, the most successful sales superstars have well-defined game plans, including very specific activity and results goals that guide their daily, weekly, monthly and quarterly efforts. BDU's CEO Lisa Peskin will help you discover an easy process for analyzing your business and developing a personalized strategic game plan based upon your role,...

SalesAudience ActivityEducational / Informative

Sales Triage: Improving Three Key Areas to Take Sales Performance to the Next Level

Triage is a methodology, developed by Business Development University (BDU), to help individuals, sales teams and sales forces to uncover what three areas, if improved upon, will have the biggest impact on sales performance. Once these three areas are identified, a developmental program can be put together to start closing the gaps. BDU's CEO Lisa Peskin will discuss the triage methodology and also share valuable tools to help systematically identify and address either your triage areas or...

SalesAudience ActivityEducational / Informative

Virtual Presentation

I can present any of my programs virtually. Please contact me for more information.
SalesAudience ActivityEducational / Informative