Martin Latz

Martin Latz

AZ, US
Empower your teams with proven strategies from best-selling negotiation author, expert and former negotiator on The White House Advance Teams. Harvard Law honors graduate.

No matter how much you've negotiated, you can still learn. That one new strategy or tactic you learn here may be the difference between winning and walking away empty-handed.

ABC News' Good Morning America anchor George Stephanopoulos has called Marty Latz "one of the most accomplished and persuasive negotiators I know." The founder of Latz Negotiation, a national negotiation training and consulting firm, Latz also taught negotiation as an Adjunct Professor of Law at Arizona State University's College of Law from 1995 to 2005.

Since 1995, Latz has taught over 100,000 lawyers and business professionals around the world how to more effectively negotiate – including in Hong Kong, London, Beijing, Shanghai, Singapore, Prague, Brussels, Seoul and Bangkok - and has negotiated for The White House nationally and internationally on The White House Advance Teams.

Mr. Latz is the author of Gain the Edge! Negotiating to Get What You Want and The Real Trump Deal: An Eye-Opening Look at How Trump Really Negotiates. He has also appeared as a negotiation expert on CBS, CNN, MSNBC and FOX and has been cited in USA Today, Politico, The Economist and other national and international publications. He also has written a monthly negotiation column for various newspapers since 1999.

Mr. Latz received his law and negotiation training at Harvard Law School, where he graduated cum laude, and was a Teaching Fellow at Harvard's Kennedy School of Government, where one of his students was former President Barack Obama.

No matter how much you've negotiated, you can still learn. That one new strategy or tactic you learn here may be the difference between winning and walking away empty-handed.

ABC News' Good Morning America anchor George Stephanopoulos has called Marty Latz "one of the most accomplished and persuasive negotiators I know." The founder of Latz Negotiation, a national negotiation training and consulting firm, Latz also taught negotiation as an Adjunct Professor of Law at Arizona State University's College of Law from 1995 to 2005.

Since 1995, Latz has taught over 100,000 lawyers and business professionals around the world how to more effectively negotiate – including in Hong Kong, London, Beijing, Shanghai, Singapore, Prague, Brussels, Seoul and Bangkok - and has negotiated for The White House nationally and internationally on The White House Advance Teams.

Mr. Latz is the author of Gain the Edge! Negotiating to Get What You Want and The Real Trump Deal: An Eye-Opening Look at How Trump Really Negotiates. He has also appeared as a negotiation expert on CBS, CNN, MSNBC and FOX and has been cited in USA Today, Politico, The Economist and other national and international publications. He also has written a monthly negotiation column for various newspapers since 1999.

Mr. Latz received his law and negotiation training at Harvard Law School, where he graduated cum laude, and was a Teaching Fellow at Harvard's Kennedy School of Government, where one of his students was former President Barack Obama.

Gain the Edge! Negotiating To Get What You Want (Keynote)

YOU NEGOTIATE EVERY DAY. In fact, your ability to negotiate effectively may be the most critical skill you possess. Yet most negotiate instinctively or intuitively. This keynote will help you approach negotiation with a strategic mindset.

And make no mistake - no matter how much you've negotiated, you can still learn. Adding that one new tactic may be the difference between winning and walking away empty handed.

Whether you're negotiating a business...

Audience ActivityEducational / InformativeInspirational / Life-changingHumorous / Funny

Gain the Edge! Negotiation To Get What You Want (Breakout Session)

A highly interactive training session designed to follow up on the Gain the Edge! Negotiating To Get What You Want Keynote, this session provides a highly engaging negotiation workshop in which the participants will negotiate with each other in a one-on-one exercise and put into practice the negotiation strategies and tactics identified in the Keynote Address (Latz's Five Golden Rules of Negotiation).

To change participants' negotiation behavior...
Entertainment-basedAudience ActivityEducational / InformativeHumorous / Funny

Gain the Edge! Negotiating To Get What You Want (Webinar)

YOU NEGOTIATE EVERY DAY. In fact, your ability to negotiate effectively may be the most critical skill you possess. Yet most negotiate instinctively or intuitively. This negotiation webinar will help you approach negotiation with a strategic mindset.

And make no mistake - no matter how much you've negotiated, you can still learn. Adding that one new negotiation tactic may be the difference between winning and walking away empty handed.

Whether you're...

Entertainment-basedEducational / InformativeHumorous / Funny

Gain the Edge! Negotiating To Get What You Want (Training Program - half or full day)

You Negotiate Every Day.  In fact, your ability to effectively negotiate may be the most critical skill you possess. Yet most negotiate instinctively or intuitively. This half-day or full-day training program will help you approach negotiations with a strategic mindset.  

And make no mistake - no matter how much you've negotiated, you can still learn.  Adding that one new negotiation tactic may be the difference between winning and...

Entertainment-basedAudience ActivityEducational / InformativeHumorous / Funny

Negotiation Strategies for Sales or Purchasing Professionals (Half or full day training program)

Sales and Purchasing Professionals Negotiate Every Day.  In fact, their ability to effectively negotiate may be the most critical skill they possess. Yet most negotiate instinctively or intuitively. This half-day or full-day training program will help them approach negotiations with a strategic mindset.  

And make no mistake - no matter how much they've negotiated, they can still learn.  Adding that one new negotiation tactic may be...

Entertainment-basedAudience ActivityEducational / InformativeInspirational / Life-changingHumorous / Funny

The Real Trump Deal: An Eye-Opening Look at How He REALLY Negotiates (Keynote)

Is Trump a Master Negotiator? Learn from Trump's deals - his negotiation successes and failures. Using fascinating stories and key insights, internationally-recognized negotiation expert Marty Latz guides you through Trump's negotiation strategies, showing which to use - and which to avoid.

Based on Latz's bestselling book, Latz will share practical, powerful negotiation strategies through Trump's unconventional, sometimes shocking, and yet almost always...
Entertainment-basedAudience ActivityEducational / InformativeHumorous / Funny