Ted Ma
CSP
CO, USTed Ma is a leadership strategist, author, and Certified Speaking Professional who helps leaders craft a culture people are proud to be part of.
Ted Ma is a leadership strategist, author, and Certified Speaking Professional who helps leaders craft a culture people are proud to be part of. He’s conducted a proprietary national research study on workplace culture and has been featured in USA Today, CNBC, and the New York Times. With over 20 years of hands-on leadership experience, he blends real-world insight with research-backed strategies to drive performance, engagement, and long-term growth.
Ted isn’t just another leadership expert. He knows what it’s like to lead from the front lines. After building a sales force from the ground up into a team of more than 6,000 independent agents, he learned what separates average teams from exceptional ones and what it really takes to lead in today’s fast-moving, people-first workplace.
Through his interactive keynotes and advisory work, Ted equips leaders with practical tools to move beyond outdated management models and become the leader people never want to leave.
Ted Ma is a leadership strategist, author, and Certified Speaking Professional who helps leaders craft a culture people are proud to be part of. He’s conducted a proprietary national research study on workplace culture and has been featured in USA Today, CNBC, and the New York Times. With over 20 years of hands-on leadership experience, he blends real-world insight with research-backed strategies to drive performance, engagement, and long-term growth.
Ted isn’t just another leadership expert. He knows what it’s like to lead from the front lines. After building a sales force from the ground up into a team of more than 6,000 independent agents, he learned what separates average teams from exceptional ones and what it really takes to lead in today’s fast-moving, people-first workplace.
Through his interactive keynotes and advisory work, Ted equips leaders with practical tools to move beyond outdated management models and become the leader people never want to leave.
It Feels Different Here: Build a Culture People Are Proud to Be Part Of
Most cultures don’t collapse overnight. They erode when hidden beliefs start to shape behavior, like a leader who insists on doing everything themselves or assuming silence means everything is fine. Over time, these patterns quietly limit performance and undermine trust.
The real problem is not a lack of talent or effort. The deeper issue is that pressure creates compliance, while culture creates commitment. And without commitment, every win is...
Be the One: How to Be the Leader People Never Want to Leave
We all have someone who shaped our careers—a mentor who challenged us, believed in us, and helped us grow. Now imagine becoming that person for your team.
In every industry, the most effective leaders don’t just direct work; they develop people. That shift is the power of mentorship in real time. It’s what separates good managers from truly great leaders. And it’s what makes their teams feel different.
Backed by...
Culture is the Closer: The DNA of High-Performing Sales Teams
What if your team’s biggest performance problem isn’t what you think it is? It’s not the comp plan. It’s not the market. It’s the culture.
The best sales leaders don’t just push their teams to sell more—they build environments where people feel challenged, supported, and committed to growing. Because when salespeople feel recognized and trusted, they don’t just hit their targets. They crush them. In this high-energy session, you’ll learn why pressure...
Mindset Shift: From Potential to High Performance
Every organization is filled with talented individuals, but potential alone doesn’t drive results. What separates top performers isn’t just skill—it’s mindset. The difference between stagnation and breakthrough success lies in the ability to challenge old habits, embrace discomfort, and think at a higher level. When you shift your mindset, you don’t just improve—you gain a competitive edge that sets you apart.
This interactive program...
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