Kara Alaimo
Ph.D.
NY, USA former communicator at the United Nations and in the Obama administration, Kara Alaimo, Ph.D. speaks on how to adapt communication strategies for different countries and cultures and how businesses should communicate in the era of Trump (including how to prepare for fake news, Twitter attacks by Trump and hackings) at venues such as the World Communication Forum in Davos. She is author of "Pitch, Tweet, or Engage on the Street: How to Practice Global Public Relations and Strategic Communication" (Routledge, 2017). Based upon interviews with senior communication executives in 31 countries, the book breaks the world into ten cultural groups and explains how to communicate in each of them. Her articles about international and political communication have been published by media outlets such as The New York Times, The Washington Post, The Atlantic, CNN, Bloomberg, Al Jazeera, Fortune, and The Hill, and by academic journals including the International Journal of Communication, Journal of Communication Management, Journal of Public Affairs, Case Studies in Strategic Communication, and Social Media & Society. She is a frequent guest on media outlets including the BBC World Service program "Business Matters" and is Assistant Professor of Public Relations at Hofstra University.
A former communicator at the United Nations and in the Obama administration, Kara Alaimo, Ph.D. speaks on how to adapt communication strategies for different countries and cultures and how businesses should communicate in the era of Trump (including how to prepare for fake news, Twitter attacks by Trump and hackings) at venues such as the World Communication Forum in Davos. She is author of "Pitch, Tweet, or Engage on the Street: How to Practice Global Public Relations and Strategic Communication" (Routledge, 2017). Based upon interviews with senior communication executives in 31 countries, the book breaks the world into ten cultural groups and explains how to communicate in each of them. Her articles about international and political communication have been published by media outlets such as The New York Times, The Washington Post, The Atlantic, CNN, Bloomberg, Al Jazeera, Fortune, and The Hill, and by academic journals including the International Journal of Communication, Journal of Communication Management, Journal of Public Affairs, Case Studies in Strategic Communication, and Social Media & Society. She is a frequent guest on media outlets including the BBC World Service program "Business Matters" and is Assistant Professor of Public Relations at Hofstra University.
How Businesses Should Prepare for New Communication Challenges in the Era of Trump
Going Global: How to Adapt Communication Strategies for Different Countries and Cultures
In this session, Kara Alaimo, Ph.D., a former global communicator in the Obama administration and United Nations and author of the book "Pitch, Tweet, or Engage on the Street: How to Practice Global Public Relations and Strategic Communication" (Routledge, 2017) will discuss how to adapt your communication practices for different countries and cultures. She will take the audience on a tour of the world's ten "cultural clusters" - Confucian Asia, South Asia, Sub-Saharan Africa, the Arab...
