Gary Jeffress

Gary Jeffress is the principal at Benowa, a business training organization that helps its clients buy an established business and make it better. His philosophy is based on the premise that 80% of businesses fail in the first 5 years, but what if you could take one of those businesses, buy it for a fraction of cost and build it up again?

When you've overcome as many obstacles as Gary has, you know that all things are possible. After two life-threatening car accidents, Gary recovered and realized that he was given a gift and that there was nothing left to fear.

Years before he worked long hours, didn't see much of his kids and he missed the freedoms that he felt was necessary to be happy. He told his wife that he wanted to start his own business. She said, ok, what business? His answer makes him smile even today. He said, I don't know, but I'll know when I see it. He spent the next year researching industries and how to run a business and finally found one. He started with one employee and built it up to 42 and sold it ten years later with a sales record of $3.3 million.

Then the car accident and his life changed. When he recovered, he knew what he had to do. He remembered the days of owning a business. He remembered how happy he was. The hard work was well worth the rewards. Through all his difficulties, Gary believed that there was plenty to go around and you just have to find what you like to do and you'll be great at it. There is so much knowledge and so many people who can help you realize your dreams. The possibilities are endless.

That's also when he realized that he was not alone. There are so many people like him who are looking for the freedom that owning your own business can afford. Sure there are sacrifices and the hard work, but not harder than working for someone else and making them rich. He decided that he can help people do that and in the process, help improve the quality of their lives.

His business today is teaching others how to buy and run a business. You don't have to build it from bottom up. You can walk in and buy an established business and make it better. He's known as the M.A.D. guy because his purpose is to make a difference, and because he learned the hard way that it takes getting mad at ourselves at the negative self-talk before we can turn our lives around.

What clients say

"After completing Gary's training, I was able to put it in massive action. I found a business for $45K. I heard that the owner had already refused a lower offer. Using Gary's tools, I submitted a low offer of $35K which was accepted. I was over the moon, to say the least. Thanks mate, your communication process saved me $10,000. What a return on investment" Ben Edwards, Gold Coach

"Gary is a fantastic thinker and strategist. But most importantly his skills as a business administrator are what ultimately shine through. Having completed my UNI degrees, the unfortunate fact is that you DON'T get taught 'BUSINESS'. Gary is one of the few EXPERTS you can use to structure your business right: to maximize the right systems, procedures and checklists, which he teaches and instills in his students. Whether you're buying a business or starting one, you need to work with Gary if you're serious about the success of that business. He DOES what he teaches so that keeps his knowledge relevant and up to date." SHEN LAM, Managing Director Eight Ball Media

"Coaching with Gary made it happen for us and more to that is his experience and expertise because he's been there and done that'. He has a dedication for getting the fundamentals right and working and still provides great advice and guidance on all areas of our business. We value his expertise so much that we invited him to join our board. I personally found his coaching programs to be a great extension to his business mastermind course. Gary has an obvious passion for making a positive difference in people's lives. I absolutely recommend him to any business looking for rsuccess." Wez Bryett, Director of Princess Polly and New Business Media