
Christina Motley
As the helm of Christina Motley & Associates, Christina is a sought-after speaker and member of the National Speakers Association, as well as an award-winning creative director and published author. She shares in-depth knowledge and practical experience to help individuals and executives reach their top level personal and business goals.
This integrated Chief Marketing Officer (CMO) is a dynamic speaker, instructor for several entities, including ASPE-ROI, successful three-time entrepreneur and Chief Gap Eradicator. She has a proven track record for delivering fractional CMO services and on point marketing strategy to clients nationally.
As a well-known and respected marketer, Christina founded and managed an agency in 1992 that was named the Best Local Agency in Southwest Virginia and awarded the Roanoke Regional Chamber Small Business of the Year (Virginia) two consecutive years. She merged the agency in 2003, received designation as an American Association of Advertising Agency (4 As) and managed the transition efforts, prior to selling in 2005.
Christina has over 300 awards for her leadership, creativity, writing and results across all marketing and communications channels, including multiple ADDY Awards from the American Advertising Association, the Public Relations Society of America (PRSA), the Higher Education Marketing Report, the Printing Industry of America, Graphic Design USA, the Southern Economic Development Council and National Federation of Press Women.
A popular keynote speaker, Christina provides presentations on marketing strategy, team building, content marketing and social media among many other industry topics. In addition, she currently serves on the Board of Advisors for Career Pro, Inc. Nationally, she is a member of the American Marketing Association (AMA), the National Speakers Association, the Association of Strategic Marketing (ASM), the National Federation of Press Women (NFPW) and Girl Scouts of America (GSA).
In the Research Triangle of North Carolina, she is an active member of the Triangle American Marketing Association (AMA), having served on the Executive Team and Board of Directors as VP of Marketing and Communications from 2011-2013. Additionally, she is a member with Triangle Interactive Marketing Association (TIMA) and the Association of Executives North Carolina (AENC).
Christina makes Raleigh, North Carolina her home while her daughter attends Columbia University.
As the helm of Christina Motley & Associates, Christina is a sought-after speaker and member of the National Speakers Association, as well as an award-winning creative director and published author. She shares in-depth knowledge and practical experience to help individuals and executives reach their top level personal and business goals.
This integrated Chief Marketing Officer (CMO) is a dynamic speaker, instructor for several entities, including ASPE-ROI, successful three-time entrepreneur and Chief Gap Eradicator. She has a proven track record for delivering fractional CMO services and on point marketing strategy to clients nationally.
As a well-known and respected marketer, Christina founded and managed an agency in 1992 that was named the Best Local Agency in Southwest Virginia and awarded the Roanoke Regional Chamber Small Business of the Year (Virginia) two consecutive years. She merged the agency in 2003, received designation as an American Association of Advertising Agency (4 As) and managed the transition efforts, prior to selling in 2005.
Christina has over 300 awards for her leadership, creativity, writing and results across all marketing and communications channels, including multiple ADDY Awards from the American Advertising Association, the Public Relations Society of America (PRSA), the Higher Education Marketing Report, the Printing Industry of America, Graphic Design USA, the Southern Economic Development Council and National Federation of Press Women.
A popular keynote speaker, Christina provides presentations on marketing strategy, team building, content marketing and social media among many other industry topics. In addition, she currently serves on the Board of Advisors for Career Pro, Inc. Nationally, she is a member of the American Marketing Association (AMA), the National Speakers Association, the Association of Strategic Marketing (ASM), the National Federation of Press Women (NFPW) and Girl Scouts of America (GSA).
In the Research Triangle of North Carolina, she is an active member of the Triangle American Marketing Association (AMA), having served on the Executive Team and Board of Directors as VP of Marketing and Communications from 2011-2013. Additionally, she is a member with Triangle Interactive Marketing Association (TIMA) and the Association of Executives North Carolina (AENC).
Christina makes Raleigh, North Carolina her home while her daughter attends Columbia University.
Keys to Effective Leadership
Jim Collins said it's no longer enough to be a good leader business. You must be great. Emerging author Scott Stratten said now it's no longer enough to be great. We must aspire to be awesome.
This seminar debunks the myths about what leadership is and is not, shares 10 values all awesome leaders embrace, captures 15 things successful leaders do automatically, every day, touches on three-time successful entrepreneur Christina Motley's 5 guiding leadership principles, and brings it...
Coping With Changing Times: The quicker you let go of old cheese the sooner you find new cheese.
Spencer Johnson has shown us in his best seller Who Moved My Cheese? that what matters most is the attitude we have about change.
Most people are fearful of change because they don't believe they have any control over how or when it happens to them. Since change happens either to the individual or by the individual, it's how we deal with change that makes the difference
Christina Motley's interactive presentation, based on the best seller Who Moved My...
Assessing Personality and Learning Types to Drive High Performance
The more we know about ourselves and others, the higher performers we can be in our respective work places. This workshop walks you through several different personality and learning assessments so you will have a deeper understanding of how you work with others and can foster collaboration.
How to Develop a Strategic Marketing Plan for Your Business
This workshop will walk participants through each step involved in developing an effective marketing plan for their own businesses.
This practical, how to session will discuss writing a situational analysis, creating primary marketing goals and objectives, analyzing the market environment, identifying marketing strategies, producing a marketing action plan, crafting a budget and measuring results with Key Performance Indicators.
Workshop attendees will leave...
How to Measure Your Marketing Efforts and Report Data
How can marketers measure and report results to executive leadership teams when they face limited resources, tight deadlines and work overload? How do they make sense of and interpret the data across branding, lead generation, social media and public relations initiatives? Learn about best practices, hear case studies and discover the impact of score cards to measure data.
Writing Effectively for Social Media and Traditional Media
Writing can be intimidating for people of any skill level. It doesn't have to be. Christina takes some of that worry away. During this session, you will learn on-point, targeted content development for traditional and new media, communications and public relations.
