Melanie Asher, MBA CEPA

Mixing executive mindset, brand clarity, and operational efficiency, Melanie Asher, MBA works with leaders who are ready to scale their business.

Her work reveals what is holding a brand back, how to fix it, and launches you to the next level. She will work with organizations to connect their operations to outcomes that serve brand, marketing, and revenue goals.

Ms. Asher is an internationally recognized author of three books on culture driven brands. “Contractors: Doing it Right, Not Just Getting it Done” was designed, she says, to help put contractors on the right path as they work to maintain market share and financial viability during the global recession. “Hiring a Contractor” was published for residential construction companies to use as a marketing tool to demonstrate confidence in their work and business to prospects. “Purple Construction” is an article series that address challenges faced by women in a male-dominated industry.

Ms. Asher earned her Executive MBA from the University of Washington, Foster School of Business. As a powerful national speaker, she speaks on topics about brand building, consumer insight, generational marketing, and scaling your business. She is Fractional CMO and Founder of Omicle LLC, a fractional CMO firm and Brand or Culture, a publishing company. For more on Melanie Asher, please visit www.omicle.com.