Michael P. Sullivan

Michael P. Sullivan

MBA

NC, US
Mike Sullivan knows more about selling to older adults than anyone in America.

In The Excellent Investment Advisor, Nick Murray says, "Michael P. Sullivan...for my money has the best handle in America on sales/marketing to Boomers and the aging."

Mike Sullivan is a speaker, trainer and consultant specializing in selling to America's graying population. A frequent public speaker, he has made keynote presentations and conducted training programs before 450,000 professionals, including financial services, active adult retirement communities, healthcare firms, hospitals, aging in place technology firms, nonprofit firms, reverse mortgage firms and HR directors at major corporations.

Mike previously served as Vice President, Corporate Communications, First Union National Bank, Charlotte NC. He has a journalism degree from the University of Detroit and an MBA from Wayne State University. He serves as Past Chairman, Council on Aging, an organization advocating on behalf of Charlotte's older adult population.

50-Plus Communications Consulting specializes in sales and marketing products and services to America's graying population . A major emphasis of the firm is using lifestyle issues. The firm counsels with many of the largest banks, investment and insurance companies.

Specialties include sales force training and coaching, call center agent training, creating sales scripts, scripting professional lead-generation seminars, speaking at due diligence and cluster group and regional meetings.

In The Excellent Investment Advisor, Nick Murray says, "Michael P. Sullivan...for my money has the best handle in America on sales/marketing to Boomers and the aging."

Mike Sullivan is a speaker, trainer and consultant specializing in selling to America's graying population. A frequent public speaker, he has made keynote presentations and conducted training programs before 450,000 professionals, including financial services, active adult retirement communities, healthcare firms, hospitals, aging in place technology firms, nonprofit firms, reverse mortgage firms and HR directors at major corporations.

Mike previously served as Vice President, Corporate Communications, First Union National Bank, Charlotte NC. He has a journalism degree from the University of Detroit and an MBA from Wayne State University. He serves as Past Chairman, Council on Aging, an organization advocating on behalf of Charlotte's older adult population.

50-Plus Communications Consulting specializes in sales and marketing products and services to America's graying population . A major emphasis of the firm is using lifestyle issues. The firm counsels with many of the largest banks, investment and insurance companies.

Specialties include sales force training and coaching, call center agent training, creating sales scripts, scripting professional lead-generation seminars, speaking at due diligence and cluster group and regional meetings.

Finding the Gold in Gray: Keys to Selling to Boomers and Older Customers

Practical tips for developing deeper relationships with wealthy 50-plus targets and customers. How to deal with the physical changes and the psychological aspects of aging. Techniques on connecting emotionallyand intellectually with aging clients creating more sales and referral opportunities.
Retirement/AgingEducational / Informative

Turning Life Events into Immediate Sales

Life events move money! All you have to do is ask: What's happening in your life?

Here are 35 live events in an advisor's book of business. Household events. Career events. Retirement events. Inheritance events. Health and dependency events.

Every household is experiencing at least one of these events but, get this, those 50 and over are experiencing two to three times more events. They need your help.  This presentation show you how to do it.
MarketingEducational / Informative