"World-renowned pollster and New York Times best-selling author, advises national and business leaders with a deep knowledge of social and economic currents"
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Stan Greenberg is a New York Times best-selling author and polling adviser to presidents, prime ministers and CEOs globally and right now, is conducting deep research in more than a dozen countries. He was the senior pollster for President Bill Clinton and Vice President Al Gore, British Prime Minister Tony Blair, and President Nelson Mandela. Greenberg's corporate clients include Boeing, BP, Microsoft, and other global companies.
Greenberg's new book, American Ascendant: A Revolutionary Nation's Path to Addressing Its Deepest Problems and Leading the 21st Century (November 2015), brings a new lens to our current period of change he likes to the Industrial Revolution. Walter Isaacson, author of Steve Jobs, applauds it and says, he has "a great sense of history as well as deep understanding of the hopes and fears of today's Americans."
His book, Dispatches from the War Room: In the Trenches with Five Extraordinary Leaders, led George Stephanopoulos to conclude, "No single strategist has done more to lay the foundation for modern progressive politics—across the globe."
Greenberg was inducted into the American Association of Political Consultants' "Hall of Fame." He has been described as "the father of modern polling techniques," "the De Niro of all political consultants," and "an unrivaled international 'guru.'" Esquire Magazine named him one of the most important people of the 21st century. The New Yorker reported Ehud Barak's victory in 1999 as either a "stunning upset for the country's Labor Party or... just another Greenberg client taking his place as the head of state.". Republican pollster Frank Luntz says, "Stan Greenberg scares the hell out of me. He doesn't just have a finger on the people's pulse; he's got an IV injected into it. He's the best."
He is always on call because his research is relevant, innovative and deep, whether it is exploring the new economy, climate change, new gender roles, political reform, or the hegemonic role of the millennials.
Greenberg always works collaboratively with distinguished Republican pollsters and conducts the bi-partisan polls for NPR, The Los Angeles Times and the Bipartisan Policy Center.
Greenberg and James Carville founded Democracy Corps, the leading organization providing in-depth research and strategic advice to progressive groups, candidates, and leaders. When Karl Rove listed in the Wall Street Journal 10 steps to regain the Republican majority, step one was to create a Democracy Corps of their own. The New York Times' Nate Silver rated Democracy Corps' polls the most accurate in the last presidential election.
His book with Carville—It's the Middle Class, Stupid!—was a New York Times best seller.
Greenberg founded the company in 1980 after a decade of teaching at Yale University where he received a Guggenheim Fellowship. He was educated at Miami University and Harvard University, where he received his Ph.D. They have three children and four wondrous grandchildren
I was the pollster for five historic national leaders.
It is a mystery how I ended with that honor, and often pinch myself: how did you get to be here?
I worked for Bill Clinton, Nelson Mandela, Tony Blair, Ehud Barak, and Gonzalo Sánchez de Lozada-all presidents or prime ministers who won formative elections and then struggled to meet sky high expectations.
These are complicated people with complicated motives, ambitious, self-centered, and with more flaws than I want to know, but what other qualities would allow them to rise above the others?
You won't be surprised to discover that Nelson Mandela is the most impressive to know and work for but you will be surprised why?
You will be learn when Bill Clinton ignored the polls.
I will explain why I learned the most from the Israelis whose survival is always at stake.
This will be full of stories, like Mandela studying with his his debate book in bed or attending a focus group.
You will learn a lot about leadership and how to pursuit big goals in transformative times.
But next plays are with the reformers in business, politics, the cities and churches who are pushing America's renewal. It is hard to see, but they are winning.
The biggest companies identify with the new values, make clear their social bottom line and are moving into the cities. Cities and states are requiring a living wage, new work and family policies, accessible transport, affordable housing and sustainability. And watch what happens nationally.
Millennials embody and drive so much of these changes and reforms.
The speech includes a big dose of history, data on the new economic consciousness and comparisons with other countries -- underscoring America's uniqueness.
Welcome to the new America, and I share my experience research and listening to them in my work for mayors of US megacities, the largest business consultancies, and elected leaders.
Three quarters of the college graduates have already moved to the 50 largest cities, where their commitment to friends and family, quality of life and identification with the city are dominant.
They love technology, social media and value the sharing economy and the environment. That's not a surprise.
But millennials also believe in mutuality, kindness, empathy, fairness and equality, tolerance, openness to racial and family diversity and multi-culturalism. Despite their debt load and uncertain future, they are optimistic about the future.
Does that sound like today's America? Well get used to it.
Their distrust of big institutions and the private sector got politicized in 2016 and lost, but they are already having their say every day.
No group in the country has more negative views of CEOs, big banks, and Wall Street and that may only be re-enforced by current national debates.
I use graphs to show the trends, rich text in millennial voices and told through the challenges facing a mayor, senior manager and politician.
It is full lessons on how to adapt and what to do.
Soon I expect to read Wells Fargo will take over the student loan debt of its employees.
I can never take seriously Goldman Sacks campaign to provide business and management training for 10,000 women entrepreneurs globally - started in 2008.
The level of distrust of companies in society, politics and the millennial generation could not be higher. CEOs are not heroes, they are reviled as the villains of the piece -- at least in the US and Europe - the heart of global capitalism.
That is why the social connection has to be part of a company's DNA if it is to steadily outperform its competitors and raise its value. Lord John Browne makes that case in Connect.
My insights about today's social challenge is my role advising and conducting brand and consumer research for Lord John Browne during his whole tenure as CEO of BP during the huge mergers and rebranding of BP as beyond petroleum."
He motivated his own company by making it everyone's mission to steadily minimize the downsides of producing energy.
That means that reducing social costs and producing public gains is part of your business model.
That avoids becoming a Volkswagen or Wells Fargo, but much more.
Donald Trump and Bernie Sanders are just symptoms for a new period of distrust of big institutions, particularly of big business and senior management who seen to buy political influence to write the rules of the economy in their favor. That is why many millennials would rather work for the CIA or State Department than business.
Business strategy must make the social connection central.
Remember when polls were right? Not blown away by the latest surprise winner in the yet another referendum or election in Israel, Britain, Colombia or the US?
Pundits and analysts look at Brexit, the defeat of the Colombian peace agreement, and Trump's nine lives and say, what polls should I trust?
Well, the founder of modern polling and focus groups for political campaigns will provide his guide to interpreting public opinion polls.
He show why some get things so wrong and why some can be trusted.
The media rushes to the polls most different from the boring average, and that tells you more than anything about the foolish coverage.
The pundits never catch up to how fast the country is changing.
And the biggest change is cell phones, and that is changing everything.
Won't cell phones be the end of polling? Won't big data analytics be the end of polling? Maybe, though probably not.
This is all informed by experience as pollster for Bill Clinton, Nelson Mandela, Tony Blair and many current political and business leaders, so talk is full of stories.
He has been described as a puppet master who diminishes political leaders who put their finger to the wind.
His answer is Prime Minister Ehud Barak and President Shimon Peres of Israel. Ask him what they said about polling.
And ask him whether America almost elect Donald Trump or was just a figment of the polls?
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Stan Greenberg delivered much more than expected. His views as a pollster and pundit provided dynamic insights into what are the issues and trends that are shaping public policy and our elections-past, present and future. SVIA was incredibly fortunate to have such a wonderfully experience and knowledge rich speaker as Stan. He knows Washington, politics, public opinion, and the demographics that are challenging our political parties, our government and American business. The audience walked away with insights that they could use in their jobs to better serve their clients and investors.
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G.M., President, Stable Value Investment Association (Verified @stablevalue.org)
Stan Greenberg spoke about the US elections and the current state of British politics. His remarks were witty and insightful â Stan is an engaging speaker who combines deep expertise with an ability to communicate clearly and concisely. We then opened up to a discussion with our guests who loved the chance to debate with Stan. The event was terrifically enjoyable â and we left knowing a great deal more than when we had arrived. We would love to welcome Stan back.
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T.K., Director, IPPR (Verified @ippr.org)
I recently had the privilege of hearing Stan Greenberg speak to an audience of Members of Congress. His insightful remarks about America as it is and will soon be, given our new demographic imperatives, were astoundingly clear and important. The audience, judging by their responses - questions and observations, seemed to agree. For anyone who believes this kind of overview is important to know and understand for their own personal and/or professional reasons, I highly recommend arranging for him to speak - anywhere.
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W.H., Chairman, Children's Research and Education Institute (Not Verified)
Stan Greenberg is the best there is. His âpolling is innovative and also informed by decades of both political and âresearch experience. His research designs are cutting-edge. He is a truth-teller. And his ability to speak clearly to the concerns and questions of a range of audiences - whether political insiders, the media, or a more general public - is unparalleled.
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F.W., President, The Roosevelt Institute (Not Verified)