The Dot Connector. 

A true ambidextrous, Tula is equal parts creativity and analytics, and her talks are always educational as they are fun. An expert storyteller, Tula uses real world examples and original content, to help audiences open their minds to new ideas, using a Socratic, interactive approach. And as a mother of 4 children and 7 animals, a shopper and wellness consumer, she finds inspiration, ideas and experimentation on trends, balance and helpful innovation in her everyday life.

Tula serves as the Founder and CEO of Schieber Research, LLC. With a career spanning over two decades, Tula has provided research and strategy consulting services to hundreds of firms, from Fortune 500 to startups, with expertise in trends, innovation, and competitive strategy.

Tula’s articles and research on trends and innovation, including the Gut Health Megatrend, the Consumer-to-Consumer disruption, the Stress-Free Opportunity, and many more are being taught by academic institutions around the world and cited by the leading industry magazines. Tula has contributed articles to reputable publications such as Forbes, TheMarker, Speaker Magazine, Path to Purchase, and many others. She is also a co-author of the upcoming Cambridge Handbook of Law and Policy for NFTs.

Prior to opening Schieber Research, Tula held key roles as a Vice President for a competitive intelligence and SaaS firm and an investment company, further enriching her professional experience. She holds an LLB (Law).