William R. (Bill) Cobb is a successful business Executive, Entrepreneur, Author and Speaker, who has served as Executive Vice President for a communications equipment company, Regional Vice President of a communication services company, President of a Federal Contracting firm, and Vice President and General Manager for a division of a Fortune 50 Corporation. He moved on to become President and CEO of a technology startup company and then led the strategic planning activities for a national telecommunications infrastructure firm. He is listed in America's registry of outstanding professionals, is a member of the International Association of Business Communicators and listed with the International Association of Speaker Bureaus. He is the author of "Targeted Tactics -Transforming Strategy into Measurable Results," and co-author of "Business Alchemy: Turning Ideas into Gold," He is also the host of "Small Business Adventures" on Bloomberg Radio, KRCN-1060 "your home for business news".